First book to investigate tourism development in small towns using South Africa as case study

Uses unique case studies (e.g. Cittaslow, book town, town of the year winners) to illustrate the role of the elite in tourism development

Comprehensive review of small town tourism literature in South Africa

Autorentext

Ronnie Donaldson is Professor of Geography at the University of Stellenbosch in South Africa and Co-Director of the Tourism and Urban Research Unit. His field of specialization is urban development, urban social geography and tourism development.

Inhalt
Introduction: small towns in context.- A decade of small town tourism research in South Africa (2007 - 2016).- In the name of tourism: Developing an image and brand - the case of the Richmond book town.- Some more branding: 'National Town of the Year' as stimulus for tourism growth.- Cittaslow: going nowhere slowly?.- Rural (small town) tourism-led gentrification.- And then there was another festival .- Conclusion: The power behind tourism development.