Jim Cathcart, CSP, CPAE founded Cathcart Institute LLC in 1977 to "Help People Grow". Today after more than 3,500 training events worldwide there are millions who have been empowered by Cathcart's books, courses, live events and online programs. Mr. Cathcart is the original champion of "Relationship Selling " and considered a role model in showing others how to live a satisfying and meaningful life. His Experts Academy Mentorship helps people become a Leading Authority in their field and confers the Certified Professional Expert, CPE on its graduates.

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Your greatest, fastest, and easiest growth always comes from your natural abilities; THE ACORN PRINCIPLE shows you how to explore and nurture your true nature

The mighty oak sleeps within you . . . right now.

Self-awareness---knowing your nature, your abilities, and how you react to people and situations---may well be the greatest life-management skill you can have. The Acorn Principle is a guide to doing a complete "life checkup" that will help you pinpoint your talents and strengths. Nurturing those strengths is the key to the success you've always wanted but didn't know how to attain.

By reading this book and doing the simple exercises, you'll learn things about yourself that you and most people don't even suspect. You will learn:

Why some people attract you and others repel you
How to predict your instinctive reactions to various situations to understand what circumstances you thrive in and why
Where your intellectual blind spots are
Why you like and dislike certain things and how to use that knowledge to motivate yourself
Who are the most influential people in your life and how to connect with them and others more effectively
How to control your simple daily actions in such a way that you develop new abilities and continually grow a better life

The potential to live the life of your dreams exists within you. The more you explore your talents, your relationships, and the patterns in your life, the more readily you will be able to tap into those potentials. A more fulfilling and meaningful life is possible for you without changing your nature; it will come from discovering who you already are.