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The bestselling guide to communicating authentically and effectively in today's business landscape

In the age of social media, email, and texting, the spoken word resonates with people more powerfully than ever. Master the art of face-to-face communication, and you'll be the stand-out leader in your organization.

No one understands this better than Granville Toogood, who has trained some of today's most successful business leaders. The gold standard of powerful corporate communication, The Articulate Executive reveals the author's winning methods. Taken right from Toogood's acclaimed workshops, the proven, step-by-step techniques detailed here will help you:

• Position yourself as the leader in your industry
• Command any venue and engage any audience
• Make a strong impression using the "8-second rule"
• Speak with the confidence of a seasoned CEO
• Deliver presentations that impress any audience

Communication tools like Twitter, LinkedIn, and Facebook are just that: tools. They're useful, but they alone what get you where you want to be. In order to drive real, measurable results, you have to get in front of people-and wow them.

Whether you run a large company or lead a small team, drive multi-million-dollar sales or just launched your first startup-The Articulate Executive is packed with the expert advice, tried-and-true techniques, and hands-on exercises you need to speak and act like the professional you are.

Inhalt

Preface to the Paperback EditionPreface to the Hardcover Edition Introduction1: General Considerations2: Risk and Return3: The Behavior of Multiple-Asset Portfolios4: The Behavior of Real-World Portfolios5: Optimal Asset Allocations6: Market Efficiency7: Odds and Ends8: Implementing Your Asset Allocation Strategy9: Investment ResourcesAppendix A: Becoming Your Own Portfolio AnalystAppendix B: Correlation Coefficients Among Asset ClassesGlossaryBibliographyIndex