This book brings together, in one source, a psychologically framed view of consumer well-being. Featuring chapters authored by expert scholars in the field, and encompassing both research and theory, it provides a comprehensive framework for understanding this important area. Each chapter contains a review of theories and evidence, as well as future research directions and policy recommendations. The intended audience for the book includes professionals in a range of areas, including academia, economics, business, media, and government.

Emphasizes consumer well-being, rather than consumer welfare Reviews the theory and evidence and offers directions for policy and future research Comprehensive coverage including social, behavioral, cognitive, affective aspects

Autorentext

Fatih Sonmez is an Assistant Professor of Marketing. He holds a BSc in Economics and MSc and PhD degrees in Marketing. His work has mainly focused on consumer behavior and well-being. He is currently a visiting postdoctoral researcher at the Positive Psychology Center at the University of Pennsylvania. His goal is to develop a positive psychological perspective on consumer well-being.

Inhalt

Chapter 1 Introduction to the Volume.- Part 1 Demographic & Socioeconomic Issues.- Chapter 2 Older Consumer Wellbeing: A Life Course Perspective.- Chapter 3 Gender and Consumer Wellbeing.- Chapter 4 Socioeconomic Status and Wellbeing.- Chapter 5 Disadvantaged Consumers, Market Access, and Consumer Wellbeing.- Part 2 Developmental & Environmental Issues.- Chapter 6 Young Consumers, Media, Marketing Communications, and Consumer Wellbeing.- Chapter 7 Culture, Values, and Consumer Wellbeing.- Chapter 8 Natural Environment, Sustainability, and Consumer Wellbeing.- Chapter 9 Built Environment, Housing, and Consumer Wellbeing: The Case of Older Consumers.- Chapter 10 Technology and Consumer Wellbeing.- Part 3 Social & Behavioral Issues.- Chapter 11 The Self, Consumption, and Consumer Wellbeing.- Chapter 12 Belongingness and Consumer Wellbeing.- Chapter 13 Social Comparison, Social Media, and Consumer Wellbeing.- Chapter 14 Consumption Attitudes and Behaviors and Consumer Wellbeing.- Chapter 15 Consumer Activism, Prosocial Behavior, and Consumer Wellbeing.- Part 4 Cognitive & Affective Issues.- Chapter 16 Consumption-Related Affect and Consumer Wellbeing.- Chapter 17 Impulsive and Compulsive Shopping, Self-Regulation, and Consumer Wellbeing.- Chapter 18 Hedonic Shopping, Retail Therapy, Affect Regulation, and Consumer Wellbeing.- Chapter 19 Consumer Wellbeing in Judgment and Decision Making.