Offers a European perspective on the multiple facets of urban competition
Points out strategy development for cities in competition
Showcases successful collaborative projects from various European cities

Offers a European perspective on the multiple facets of urban competition Supports strategy development for cities in competition Showcases successful collaborative projects from various European cities

Autorentext

Prof. Dr. Dr. h.c. mult. Horst Albach , Professor Emeritus, Humboldt-Universität zu Berlin, Prof. Dr. Dr. h.c. mult. Heribert Meffert , Professor Emeritus and Director Emeritus of the Marketing Center Münster at the University of Münster, Prof. Dr. Andreas Pinkwart , Holder of the Stiftungsfonds Deutsche Bank Chair of Innovation Management and Entrepreneurship at HHL, and Prof. Dr. Prof. h.c. Dr. h.c. Ralf Reichwald , Professor Emeritus of Excellence, Technische Universität München, and Academic Director of the Center for Leading Innovation & Cooperation (CLIC) at HHL, are the founders and former academic directors (2012-2016) of the Center for Advanced Studies in Management (CASiM), an interdisciplinary research center of HHL Leipzig Graduate School of Management devoted to key research topics of business administration for the 21st century. Dr. ukasz wi tczak has been the Executive Director of the Center since 2013.

Klappentext

Offers a European perspective on the multiple facets of urban competition Points out strategy development for cities in competition Showcases successful collaborative projects from various European cities

Inhalt
Introduction.- Part I: European Cities in Global Competition: Dynamic Competition in Space.- Increasing the Innovative Capacity of European Cities.- Part II: City Management and Direct Democracy: Open Government.- Building the Smart City: Leipzig.- Location Communication in Leipzig and Thoughts About Destination Management.- Part III: Success Factors for City Marketing.- Strategies for Cities in Global Competition.- Part IV: Complementarity Between Region and City.- The Digital City.- Part V: Cost Efficiency in City Management: A Mechanism Design Approach to Planning Problems in Intermodal Transport Logistics of Large City Sea Ports and Megahubs.