Donald Miller is the CEO of Business Made Simple, an online platform that teaches business professionals everything they need to know to grow a business and enhance their personal value on the open market. He is the host of the Business Made Simple podcast and is the author of several books, including the bestseller Building a StoryBrand. He lives and works in Nashville, Tennessee with his wife, Elizabeth.

Klappentext

Speak to the heart of your target audience and create a movement around your mission or campaign through this comprehensive, step-by-step approach to crafting messages that resonate.

Zusammenfassung

The Wall Street Journal Bestseller

For so many entrepreneurs, running a small business ended up looking different than they imagined. They’re stressed, discouraged, and not confident in their plan for growth. In How to Grow Your Small Business, Donald Miller gives entrepreneurs a 6-step plan to grow their businesses so they produce dependable, predictable results.

Using the exact steps you’ll learn in this book, Donald Miller grew his small business from four employees working out of a basement to a 15 million dollar operation, increasing revenue sixfold in just six years. As Miller grew his own business from the ground up, he realized nobody had put together a simple, step-by-step playbook for growing a business. That book didn’t exist. Until now.

In this book, you’ll learn the 6 steps to grow a successful small business and create a playbook to implement them- your Flight Plan. When you have a completed Flight Plan in hand, you can stop drowning in the details and spend more time doing the things you truly love- in your business and your life.

In *How to Grow Your Small Business, *you’ll learn how to:

Cast a vision for your company that includes three economic priorities
Clarify your marketing message
Install a sales framework that makes your customers the hero
Optimize your product offering
Run a management and productivity playbook that aligns your entire team.
Use 5 checking accounts to manage your cash flow If you’re ready to experience freedom, flexibility, and growth for your business, *How to Grow Your Small Business *is the book you’ve been waiting for.