Although many African governments, public institutions, NGOs, investment institutions and entrepreneurial firms have begun to deepen their discourses on the economic, social, technological, legal and institutional implications of AI adoption on the continent, many gaps persist. For instance, Africa's investment into AI to support the nurturing, incubating and scaling of start-ups and entrepreneurial firms remains comparatively low to the rest of the world. This book offers a collection of research chapters, exploring the intersection of digital entrepreneurship and artificial intelligence adoption in the African continent. It covers topics including the potential of generative AI, digital finance, SMEs, rural entrepreneurship and social media.

Part of the new Palgrave Studies in Technology and Innovation in Africa book series, this volume will be of great interest to students and scholars of technology and innovation strategy and business in Africa.

Explores the adoption of innovation strategy, and particularly AI, in the African continent Demonstrates how AI can be used to boost productivity, facilitate decent job creation and support SMEs Presents a picture of Africa on the brink of an enormous societal and economic transformation

Autorentext

**Patient Rambe **is a Full Professor of Entrepreneurship and Assistant Dean in the Faculty of Management Sciences at the Central University of Technology, Free State, South Africa. He is an Associate Editor of the African Journal of Information Systems and has published widely in books and journals.

**Brighton Nyagadza **is an MSc. Program Director and Deputy Unit of Assessment Lead (Business & Management Studies) at York St John University, London Campus, UK. He is a Fellow of the Advance Higher Education Academy (FHEA) (UK), Fellow of the Academy of Marketing Science (USA) and CABS (UK) Certified Business and Management Educator (CMBE). His work on digital marketing, marketing and business has been published widely in books and journals.

Inhalt

Chapter 1: Framing the Discourse on Artificial Intelligence and Digital Entrepreneurship in Africa.- Chapter 2: AI Adoption for Small Business Development in African Developing Countries A Conceptual Perspective.- Chapter 3: The Role of Gen AI in Novel Business Model Innovation and Innovation Strategy Development.- Chapter 4: Technopreneurs AI self efficacy effects on AI based decision making The role of AI interest use and perceived self efficiency.- Chapter 5: The effect of artificial intelligence on digital entrepreneurship Evidence from microfinance institutions in Zimbabwe.- Chapter 6: Retirement Financial WellBeing Exploring Artificial Intelligence for Digital Entrepreneurship through Intersection of Cognitive Emotional and Financial Factors.- Chapter 7: Prophet Passion Java Artificial Intelligence Digital Platforms and Entrepreneurship.- Chapter 8: Rural business transformation The interplay of digital entrepreneurship and applied artificial intelligence.