The rise of sustainability has swept away the traditional views about firms' competitiveness, survival and profitability, advocating new approaches. Although the strategic decisions on sustainable issues become more important, many firms have erroneously narrow view of environmental strategies and related practices generally have only an outward-looking focus. In line with these considerations, this book aims to investigate the "environmental dimension" as a new "strategic variable" for contributing to strengthen the competitive positioning of firms and to increase the value creation process. The author provides a comprehensive framework for green management by highlights practices and tools to translate strategy into effective environmental ideas. The focus is on goals and actions, from a side, and on the implementation of appropriate control systems useful for monitoring the results of environmental performance, on the other. As such, the book enriches sustainability literature, offers new insights for scholars, and provides implications for practitioners involved in green management.

Autorentext

Rosita Capurro is Associate Lecturer at the University of Naples Parthenope (Italy). She holds a Ph.D in Governance, Management and Economics from University of Naples Parthenope. Her research is focused on Accounting, Strategic Innovation, Strategic Management, Corporate Social Responsibility and Green Management.

Inhalt

1 Introduction

References

2 The environmental dimension: Role and scope in the strategic formula

2.1 The environmental dimension in the studies on corporate social responsibility

2.2 The analysis of factors affecting environmental strategy

2.2.1 The drivers of environmental strategy

2.2.2 The levels of strategy

2.2.3 The activity sector 2.2.4 The strategic horizon

2.3 The environmental dimension in the strategic formula

References

3 The environmental dimension: Role and scope in the strategic management