Amid global crises-pandemics, conflicts, energy shocks-this book explores how resilient, innovation-driven business models are reshaping industries. It presents a multidisciplinary framework enriched by 18 case studies, revealing how firms evolve from static structures to dynamic, ethical ecosystems. Resilience is not a temporary fix but a strategic foundation for long-term impact. These models emphasize adaptability, sustainability, and systemic awareness. The book bridges academic insight and practical relevance, offering a roadmap for leaders, entrepreneurs, and scholars navigating complexity. It redefines business strategy as a generative act-aligning value creation with meaning and shared purpose.

Autorentext

Vincenzo Basile, PhD, is Assistant Professor of Economics and Business Management at the University of Naples Federico II. He holds a Doctor Europaeus title and has held visiting positions in Germany, Spain, and the UK. He teaches courses in economics, international markets, and marketing metrics, and serves on editorial boards including PLOS One and JAQM. He is also active in several academic associations.