The Routledge Dictionary of Business Management

39 line drawings.

Autorentext

Dr David A. Statt was formerly Academic Director of Edinburgh Business School. He has worked as a manager, a consultant, a trainer and an academic in Britain, Canada and the United States.

Klappentext

39 line drawings.

Zusammenfassung
A fully comprehensive resource for those wanting to know about the world of business management. Students and working professionals alike can enjoy quick and accessible definitions and the extensive cross-referencing system allows readers broader access to subject areas. This dictionary covers all the topics, issues and terms in the field, including: business economics, consumer behaviour, corporate strategy, financial management, human resource management, information technology, management accounting, marketing and organizational behaviour and work psychology.

Inhalt

Introduction, 'ABB' to 'Zone of indifference'.