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A blueprint for a national leadership movement to transform the
way the public thinks about giving
Virtually everything our society has been taught about charity
is backwards. We deny the social sector the ability to grow because
of our short-sighted demand that it send every short-term dollar
into direct services. Yet if the sector cannot grow, it can never
match the scale of our great social problems. In the face of this
dilemma, the sector has remained silent, defenseless, and
disorganized. In Charity Case, Pallotta proposes a visionary
solution: a Charity Defense Council to re-educate the public and
give charities the freedom they need to solve our most pressing
social issues.
Proposes concrete steps for how a national Charity Defense
Council will transform the public understanding of the humanitarian
sector, including: building an anti-defamation league and legal
defense for the sector, creating a massive national ongoing ad
campaign to upgrade public literacy about giving, and ultimately
enacting a National Civil Rights Act for Charity and Social
Enterprise
From Dan Pallotta, renowned builder of social movements and
inventor of the multi-day charity event industry (including the
AIDS Rides and Breast Cancer 3-Days) that has cumulatively raised
over $1.1 billion for critical social causes
The hotly-anticipated follow-up to Pallotta's
groundbreaking book Uncharitable
Grounded in Pallotta's clear vision and deep social sector
experience, Charity Case is a fascinating wake-up call for fixing
the culture that thwarts our charities' ability to change the
world.
Autorentext
Dan Pallotta is a builder of movements. He created the multi-day charitable fundraising event industry, including the AIDS Rides and Breast Cancer 3-Days, which raised $582 million in nine years and were the subject of a Harvard Business School case study. Multi-day charitable events have raised in excess of $1.1 billion to date. The Stanford Social Innovation Review said his groundbreaking 2009 book Uncharitable deserves to become "the nonprofit sector's new manifesto." He lives in Massachusetts. For more information, visit www.charitycasebook.com
Klappentext
"An Apollo program for American philanthropy and the nonprofit sector."
—Robert F. Kennedy Jr. PRAISE FOR CHARITY CASE "Every once in a while a book states the obvious in such a compelling way that it rises to the level of genius. Charity Case is that exciting. It dares the whole of the charitable industry to raise its voice to the level of the music business and other consumer giants. In its insistence that the industry reject the role of second-class citizen, it has the potential to make charity sexy, and that's the only way charity is ever going to change the world."
—Clive Davis, chief creative officer, Sony Music; founder, Arista Records; former president, Columbia Records "If we had a prize for the most innovative thinking about charity and social change it would go to Dan Pallotta. Charity Case is the blueprint for unleashing the awesome power of this sector and enlightening the society that unknowingly holds it back. Simply brilliant and in a class by itself."
—Peter Diamandis, chairman and CEO, X PRIZE Foundation "Dan Pallotta invites, tempts, and provokes every single one of us to think differently about the humanitarian sector. He has a big vision and artfully makes a case for creating a sector-wide movement capable of powerful actions and needle-moving change that improve lives. In this rapidly changing and increasingly complex world, Dan's voice is crisp, clear, and compelling."
—Diana Aviv, president and CEO, Independent Sector "Dan Pallotta is a big thinker—impatient, generous, and insightful. It's worth hearing him out."
—Seth Godin, author, Tribes "The nonprofit world needs innovation, and Dan Pallotta is helping us see how new ideas can help make our world more successful. In these tough times, we need his out-of-the-box ideas!"
—Bobby Shriver, cofounder, Product (RED)
Zusammenfassung
A blueprint for a national leadership movement to transform the way the public thinks about giving
Virtually everything our society has been taught about charity is backwards. We deny the social sector the ability to grow because of our short-sighted demand that it send every short-term dollar into direct services. Yet if the sector cannot grow, it can never match the scale of our great social problems. In the face of this dilemma, the sector has remained silent, defenseless, and disorganized. In Charity Case, Pallotta proposes a visionary solution: a Charity Defense Council to re-educate the public and give charities the freedom they need to solve our most pressing social issues.
Proposes concrete steps for how a national Charity Defense Council will transform the public understanding of the humanitarian sector, including: building an anti-defamation league and legal defense for the sector, creating a massive national ongoing ad campaign to upgrade public literacy about giving, and ultimately enacting a National Civil Rights Act for Charity and Social Enterprise
From Dan Pallotta, renowned builder of social movements and inventor of the multi-day charity event industry (including the AIDS Rides and Breast Cancer 3-Days) that has cumulatively raised over $1.1 billion for critical social causes
The hotly-anticipated follow-up to Pallotta's groundbreaking book Uncharitable
Grounded in Pallotta's clear vision and deep social sector experience, Charity Case is a fascinating wake-up call for fixing the culture that thwarts our charities' ability to change the world.
Inhalt
Preface ix
Special Note xiii
1 And You Thought Public Perception of Congress Was Bad 1
2 Build an Anti-Defamation League for Charity 29
3 Create a Got Milk? Campaign for Charity 59
4 Build a Legal Defense Fund for Charity 93
5 Enact a National Civil Rights Act for Charity and Social Enterprise 129
6 Organize Ourselves 179
7 You Cannot Stop the Spring 193
Notes 199
Thank You 219
About the Author 223
Index 225