Bridging business and modern Mediterranean practices, this book combines cutting edge contributions from both academics and practitioners. The Middle East is experiencing unprecedented challenges and it is in this context that the business community can play a game-changing role, turning these challenges into opportunities by factoring in dimensions that are attuned to the needs of their environment and those of their stakeholders. Business and Society in the Middle Eastexplores social strategies for redefining CSR to create sustainable, responsible business.

Autorentext

Nehme Azoury is a Professor and Deputy-President for Research at the Holy Spirit University of Kaslik USEK. Former Dean of the Faculty of Business, he lectures in the fields of marketing, strategy and Corporate Governance in several reputed universities namely, The Georges Washington University, which presented him with an appreciation award and Université Panthéon-Assas (Paris II). As part of his research activities, he has to his credit several publications in internationally renowned scientific journals. To promote research in the Arab world, he is founder and editor of "The Arab Economic & Business Journal". He also serves as a scientific collaborator at HEC Liège. Beyond his academic and administrative activities, Nehme Azoury is currently Managing-partner at Widein, a consulting firm headquartered in Beirut.

Zusammenfassung

This book discusses the unique relationship between societies and businesses in the Mediterranean region, with contributions from public figures and academics from Middle Eastern and Arab societies, as well as from North America and Europe. This blend of expertise and knowledge focuses on common business practices and their effect on society in Mediterranean countries, and aims to create a bridge between the two. Considering the cultural, social, political, legal and economic impacts and variety, Business and Society in the Middle East is a contemporary and authentic view of how local and traditional aspects of society dictate diversity and homogeneity within businesses. 

Inhalt

Introduction (Nehme Azoury).- Chapter 1 Challenges and Opportunities of a Contemporary Middle Eastern Society- (Ramsay Najjar).- Chapter 2 Businesses and Organizations for Sustainable Societies- (Karim Seghir).- Chapter 3 Culture and Business Operations: How the Gulf Arab Leadership Style Impacts a Contingent Human Resource Management (Jonathan Michie and William Scott-Jackson).- Chapter 4 Development of Education and its Impact on Middle Eastern Societies (George M. Jabbour, Linda A. Livingstone, and Lindos E. Daou).- Chapter 5 Entrepreneurs in Development: Vectors for Society's Progress (Taeb Hafsi).- Chapter 6 Redefining Corporate Social Responsibility (Georges Azzi and Nehme Azoury).- Chapter 7 The Impact of Businesses in the MENA Region (Tami Gharfi and Imad Edine Hatimi).- Chapter 8 Culture and Corporate Social Responsibility  (Jaques Rojot).- Chapter 9 Middle Eastern Women in the Workplace: Between Traditional Careers and Entrepreneurship (Madonna Salameh-Ayanian and Ursula El Hage).- Chapter 10 Ethical and Political Marketing in the Middle East (Charbel Salloum and Mario Sassine).- Chapter 11 Conclusion- (Nehme Azoury).