This book explores innovative practices that promote environmental, social, and economic sustainability in business. It serves as a vital resource for aspiring entrepreneurs and established leaders, offering actionable insights into creating value while addressing global challenges. By integrating theory with real-world case studies, readers will learn effective strategies for implementing sustainable practices across industries, enhancing their competitive advantage. The text emphasizes ethical decision-making and responsible leadership, inspiring readers to drive meaningful change in their organizations and communities. Designed for entrepreneurs, business students, and sustainability advocates, it equips them to make a positive impact.

Helps readers build sustainable businesses from scratch, empowering concrete steps to achieve sustainability Offers interviews with sustainable entrepreneurs, sharing journeys, insights to inspire readers with real knowledge Provides a toolkit with templates, checklists, and readings, helping readers manage and grow sustainable enterprises

Inhalt

1. Foundations of Sustainability.- 2. Foundations of entrepreneurship.- 3. Sustainable Entrepreneurship.- 4. Sustainable Business Model.- 5. Sustainable Product and Service Development.