Shows how hardball competitors can build or maintain a competitive edge by pursuing one or more of the "hardball strategies" such as unleash massive and overwhelming force, exploit anomalies, and break compromises. This work argues that hardball competitors can gain competitive advantage without violating contracts with customers or employees.

Autorentext

George Stalk and Rob Lachenauer are Directors of The Boston Consulting Group. Stalk is the author of Competing Against Time, the classic work on time-based competition.

Klappentext

Based on 25 years of advising companies, the authors redefine and reinterpret the meaning of competition for a new generation of business players. They explain that competitors can gain extreme competitive advantage without violating contracts with customers and employees, and without breaking the rules.

Zusammenfassung
Argues that hardball competitors can gain extreme competitive advantage neutralizing, marginalizing, or even destroying competitors without violating their contracts with customers or employees, and without breaking the rules. This book redefines and reinterprets the meaning of competition.