How many dreams have you thrown away because you... - Couldn''t start - Got stuck and gave up - Doubted your self-worth and abilities, so why bother? And so, the cycle repeats itself - dream after forgotten dream. We all harbour aspirations of what we need to live a fulfilled life. Yet so few of us translate those intentions into action, while enjoying the experience and making sustainable habits. In Big Trust peak performance specialist and Harvard-trained coach Dr Shade''Zahrai offers digestible scientific hacks to demystify negative self-evaluations. It will help you regain control of your life, liberate yourself from entrenched patterns and finally make the lasting changes you have desired personally and professionally. Whether you want tips for shifting your mindset, building confidence, reaching goals and confronting the barriers before you, this book is a life-affirming manual guiding you to step into your purpose. Within Big Trust , you will discover that with enough patience, self-belief and practice, anyone can lead a healthier and equally formidable life.

Autorentext

Dr Shadé Zahrai is a behavioural researcher, award-winning peak performance educator and leading authority on confidence and self-doubt. A former corporate lawyer with an MBA and background in psychology, she has designed and delivered transformative programs for Fortune 500 giants including Google, Microsoft, LVMH, JP Morgan and McKinsey. Named one of LinkedIn's Top Voices for career development, Shadé has taught over 7 million learners on LinkedIn Learning. Her TEDx talks and viral videos have amassed more than 300 million views and her work has been featured in The New York Times, Adweek, CNBC, and Yahoo Finance.

Learn more at shadezahrai.com.

Fayçal Sekkouah is an international entrepreneur, angel investor and co-founder of Influenceo Global with his wife, Shadé Zahrai. They've partnered with top global brands like Microsoft, Deloitte, Nestlé, and SAP to elevate leadership and culture. He has coached CEOs, trained Fortune 500 leaders and now helps drive innovation in regenerative medicine to transform how we heal, perform and thrive.

Klappentext
Transform your life with the inspiring new research-backed guide to remove self-doubt, build confidence and unlock your professional and personal potential.

'This book will change the way you lead yourself and others' Sahil Bloom, bestselling author of The 5 Types of Wealth

'The playbook for learning how to make the most of your moment and overcome the doubt trying to take you down' Lewis Howes, bestselling author of The Greatness Mindset

Self-doubt. It's the silent force that undermines potential, eats away at confidence and traps even the most capable in overthinking. You can't outperform it, but you can rewire it.

Drawing on leading research, over a decade of work with Fortune 500 companies, and experience educating millions of professionals worldwide, Dr Shadé Zahrai reveals a proven system for breaking the cycle of self-doubt and building deep, unshakable self-trust. In Big Trust she shares her proven framework - the Four A's: Acceptance, Agency, Autonomy and Adaptability - and shows you how to take control of your inner world so you can thrive in the outer one.

With insights from her self-diagnostic quiz and actionable exercises throughout, you'll learn to:

• Reframe the beliefs that hold you back
• Break free from people-pleasing and perfectionism
• Quiet comparison and imposter thoughts
• Stretch your comfort zone and reclaim your power
• Channel emotion into clarity and conviction

Whether you're second-guessing a big decision, overthinking in high-stakes moments or feeling stuck despite knowing you're capable of more, Big Trust offers practical steps that lead to powerful, lasting results.

Everything you aspire to and the strength to realise it, begins with Big Trust.

Praise for Big Trust:

'The compassionate, evidence-based guide we've been waiting for to help transform self-doubt into enduring self-trust. It's the rare kind of book that is both inspiring and truly actionable.' Dr Sue Varma, psychiatrist, Distinguished Fellow of the American Psychiatric Association, and author of Practical Optimism

'Science-backed and easy to put into practice, this book hands you a game-plan that actually works. If you're ready to stop second-guessing yourself and step into your potential, this book will show you how.' Jefferson Fisher, bestselling author of The Next Conversation

'Eloquently written and insightful, this book provides a practical guide to navigating one of life's greatest challenges - the internal battles we face within ourselves' Ethan Kross, bestselling author of Shift and Chatter