Vorwort

Mini Marketing Plan:




• Naoko has high engagement and interaction with her Instagram followers and will use her social media platform to sell the book.


  • Instagram followers: 13.8K but super high engagement (between 1000 and 5000 likes, with most in the 2000 to 3000 range.)

• She will also promote the book during her ikebana classes and workshops.

• Corral IG influencers who follow her into featuring the book and doing giveaways.


• She just started a minimalist jewelry company www.thesheek.com/english/


  Autorentext

Naoko Zaimais teaches classes about how to create ikebana arrangements and sells her arrangements through local stores. She is very affirming and believes that all Ikebana is precious, beautiful, and loveablebecause it has been created using a sense of feeling and is a reflection of a person's spirit and state of mind. She has also recently started a minimalist jewelry business called The Sheek. She is from Japan but now lives in Santa Monica, California.

Klappentext

With Inspired Ikebana, Ikebana expert Naoko Zaimais provides step-by-step instructions that allow you to create stunning floral arrangements in various Ikebana styles using both fresh and dried flowers. A beautifully photographed instructional guide that provides a modern take on a centuries-old art, Inspired Ikebana also details the history of Ikebana and its impact on floral design.

Zusammenfassung

Aesthetic Arrangements for the Artsy Minimalist

#1 New Release in Folkcrafts, Japanese Gardens, Botany of Flowers, and Architectural Photography

Discover modern Ikebana, the Japanese art of floral design, to form and cultivate internal peace and creativity. You can create minimalist decor with Ikebana, otherwise known as Kado, a disciplined art form that brings together nature and the inner self through flower arrangement.

Delight in the intentionally minimalist floral designs. Perfect for anyone interested in historic culture, flower arranging, Japanese art, or minimalist decorating. This beautifully-photographed instructional guide is a modern take on a centuries-old art. It's filled with simple-to-follow, step-by-step instructions that allow you to create stunning decor and learn how to make floral arrangements in various Ikebana styles using both fresh and dried flowers.

The history of Kado, reimagined. Ikebana is a long-practiced, much respected artform with an intriguing history, and author Naoko Zaima is excited to share the story with you in this lovely Japanese art book and floral design book.

Inside, you’ll find:

• Alluring simplistic design inspirations and pictures of Ikebana
• Stories featuring the history of Ikebana and its impact on floral design through history
• How to make everything Kado—from floral bouquets to wreaths and more—accompanied by suggestions of the best flower arrangement tools to use for each project

If you liked elevated arrangement books like Floret Farm's A Year in Flowers, Marie Kondo's Kurashi at Home, or Inspired by Nature, you’ll love Inspired Ikebana. 


Inhalt

1. History of ikebana.


   • There are various theories about the origin of ikebana. But it is thought that ikebana was started as Buddhist ritual flowers. Then ikebana was established as traditional Japanese art of flowers during Muromachi Period. (late 14th century – mid 16th century)




2. Why Ikebana?


   • Even with small amounts of materials (about 3-10 stems), you can make a dynamic, yet poetic arrangement.

   • With big amounts of materials, you can also create gorgeous arrangement.

   • Dialogue with flowers. Dialogue with the space. Dialog with yourself. (Connecting with inner self.)

   • From minimal to dynamic style. 




3. Essential tools for ikebana.


   • Kenzan. (Flower frog) 

   • How to choose a useful size and type of kenzan. (No small kenzan, they can’t hold materials firmly.)

   • Ikebana scissors. 

   • Where to buy Kenzan, scissors, and other tools? (Most things are now available on Amazon.) 

   • Other useful tools for ikebana. (Green wire, brown wire, pliers, saw, etc.) 



4. Basic style with Kenzan.


   • Suitable vessel.

   • How to use kenzan well to fix materials firmly.

   • How to arrange branches? (Bending branches technique.)

   • Vertical composition & Horizontal composition. 



5. Basic style with vase.


   • Suitable vases. 

   • Cross-Bar fixture to fix materials firmly.

   • Vertical composition & Horizontal composition.



6. Being conscious of Negative Space.


   • Negative space is also a part of the work. 



7. One kind of material arrangement. 


   • By using 7-10 stems of 1 kind of flower to create a beautiful arrangement. (Flowers from the grocery markets like Whole Foods or Trader Joe’s are sold by bunch.)

   • How to make a focal point.

   • Organically-moving arrangement. 



8. A variety of materials arrangement.


   • Gorgeous arrangement.

   • Big arrangement. 

   • Arrangement on the floor. 



9. Wall decoration.


   • Using recycling materials. (Dry materials.) 

   • Hanging arrangement with wall vases.

   • Wreaths. (One of kind style wreaths.)



10. Centerpiece arrangement for table. 


    • Floating arrangement. (Especially for summer.)

    • 360 degrees arrangement for table.

    • Nice for a dinner party.



11. Wabi-sabi arrangement.


    • Simplified arrangement.

    • The beauty of less is more. 

    • The beauty in imperfection.



12. Only flowers arrangements.


    • Only a few kinds of flowers with no leaves or branches.

    • Organically-moving arrangement.



13. Only leaves arrangement.


    • Only a few kinds of leaves with no flowers or branches.

    • Palm leaves, monstera, aspidistra, fern leaves, air plants, etc.

    • Composition of mass and line.

    • Intertwining plant materials. 



14. Only branches arrangement.


    • Only a few kinds of branches with no flowers or branches.

    • Composition of line.

    • Vines.



15. Glass vase arrangement.


    • How to arrange flowers and leaves in a glass vase.

    • Cleanly organize the inside of the glass vase.



16. Two or more vases arrangement.


    • By using multiple small vases to make a fun arrangement.

    • This arrangement is useful for where the space is limited.



17. Vegetable arrangement.


    • Using kales, cabbages, Swiss chard, dills, asparagus, more.



18. Arrangement like a sculpture.


    • Techniques for personify flowers and plants.



19. Color combinations of materials.


    • Similar colors.

    • Opposite colors.

    • Pastel colors

    • Vivid colors.



20. Rustic and natural style arrangement.


    • Create a rustic and natural yet sophisticated beauty to make a difference than other flower arrangement.