This open access book offers an interdisciplinary perspective and presents various case studies on music as ICH, highlighting the importance and functionality of music to stimulating social innovation and entrepreneurship. Intangible Cultural Heritage (ICH) covers the traditions or living expressions proposed by the 2003 Convention for the Safeguarding of the Intangible Cultural Heritage in five areas, including music. To understand the relationship between immaterial and material uses and inherent cultural landscapes, this open access book analyzes the symbolic, political, and economic dimensions of music. The authors highlight the continuity and current functionality of these artistic forms of expression as well as their lively and changing character in continuous transformation.

Topics include the economic value and impact of music, strategies for social innovation in the music sector, music management, and public policies to promote cultural and creative industries.

Analyzes the relationship between immaterial, material, and inherent cultural landscapes applied to music Shows the political and economic dimension of music as intangible heritage Presents policy measures to strengthen social innovation and entrepreneurship in music as a cultural and creative industry This book is open access, which means that you have free and unlimited access

Autorentext

Blanca de Miguel Molina is Associate Professor at Universitat Politècnica de València (Spain). She has published in several international journals about innovation in creative industries. She is Specialist in industry analysis and business models.

**Virginia Santamarina Campos **is Full Professor at Universitat Politècnica de València (Spain). She is Coordinator of the research microcluster cultural and creative industries, tourism & tech and Expert of the Research Executive Agency of the European Commission. She is Specialist in responsible research and innovation in the creative sectors, concretely in cultural and intangible heritage.

María de Miguel Molina is Associate Professor at Universitat Politècnica de València (Spain). She has been Visiting Scholar at the University of Roehampton (UK) and UC Berkeley (USA), among others. She is Specialist in public policies and management and qualitative research methodologies.

**Rafael Boix Doménech **is Associate Professor of Applied Economics at the Department of Economic Structure at the Universitat de València (Spain). His research focuses on cultural and creative industries, industrial districts, and clusters.

Inhalt

Part I. Economic, cultural and social identity.- Chapter 1. Introduction. Music, from intangible cultural heritage to the music industry.- Chapter 2. The impact of the music industry in Europe and the business models involved in its value chain.- Chapter 3. The role of public policies in enhancing cultural and creative industries: an analysis of public policies related to music in Colombia.- Chapter 4. Soundcool: a business model for cultural industries born out of a research project.- Chapter 5. Breaking the gender gap in rap/hip-hop consumption.- Part II. Music and territory: the case of bands in the Valencian Region.- Chapter 6. The intangible cultural landscape of the Banda Primitiva de Llíria.- Chapter 7. Music for the Moors and Christians festivities as intangible cultural heritage: a specific genre for wind bands in certain Spanish regions.- Chapter 8. The impact of the COVID-19 pandemic on musical societies in the Valencian Region, Spain.- Chapter 9. Conclusions:music as an economic, social, cultural, creative and resilient activity.