As new business models emerge from the crucible of globalization, new technology, and changing demographics, this volume explains why change management can be so challenging and describes successful practical techniques for strategy implementation.

Current technological, demographic and globalization trends are not only leading to intensified competition; they also indicate that new business models are rapidly emerging but only to disappear again just as quickly. Timely recognition of the new changes, jettisoning of old approaches and rapid implementation of the currently required changes within a company are now decisive competitive factors. Those who best survive (and thrive) in the future will be those who dramatically increase their success rate within this change process. Building on his best-selling book 'The Strategy Scout' Matthias Kolbusa explains the decisive principles in this rapidly changing business environment.

Explains why strategy implementation and change management are often difficult Provides examples on how to handle complexity during the implementation process Details helpful instructions to move from push- to pull-management by way of emotionalization Lays clear steps to achieve implementation momentum for strategy Includes supplementary material: sn.pub/extras

Autorentext

Matthias Kolbusa, who has a degree in Information Technology and a Master of Business Administration (MBA), operates an international network of selected top management consultants under the umbrella of Hamburg-based EXECUTIVE Consulting GmbH, which he founded in 2001 and is managing partner of. For over ten years he has been providing consulting advice to international conglomerates; medium-sized companies and non-profit organizations in matters relating to strategic focus and the mastering of reorganization and restructuring.

Inhalt

The Difference Between Goal, Strategy, Tactics and Execution.- The Implementation Dilemma.- The Quintessence of Implementation Success Concept Development.- Method Cancer Diagnosis, Elimination and Avoidance.- How Not to Be Confused Mastering Complexity.- The Million Dollar Question What About Integration?.- Staying on the Ball Consistency Instead of Severity.- Moving Up a Gear Implementation Gravitation and Implementation Excellence.- Overview Quick Steps to Accelerate Implementation.- Appendix.