This book presents a revolutionary approach to service innovation, combining an interdisciplinary perspective with a robust theoretical framework. Integrating design thinking and systems engineering, it offers a fresh view on evolving service industries. The book is enriched with global case studies, bridging theory and real-world application, making it an essential resource for both professionals and students. It stands out by analyzing new business models and offering both qualitative and quantitative methods for service design, making it a must-read for those seeking to excel in the dynamic service market.

This book introduces a new interdisciplinary approach to service innovation, integrating design thinking It explores novel concepts and business models in the service market, providing an analytical edge This book introduces a unique blend of qualitative and quantitative methods for service design

Autorentext
Dr. Lefei Li is an Associate Professor at the Department of Industrial Engineering, Tsinghua University (China). His research focuses on artificial transportation systems, Systems Engineering, and service management problems. He is the Assistant Director of the International Council on Systems Engineering (INCOSE) and an associate editor for several international journals. Dr. Feiyue Wang is the Director of the key laboratory of Complex Systems and Intelligence Science, Chinese Academy of Sciences (CAS), China. His current research focuses on methods and applications for parallel intelligence, social computing, and knowledge automation. He is a Fellow of INCOSE, IFAC, ASME, and AAAS.

Inhalt

Services Everywhere.- Services in Complexity.- The Perspective of Networks.- The Perspective of Resources.- The Perspective of Needs.- The Perspective of Culture.- Principles of Service Design and Innovation