Conscious Capitalism, With a New Preface by the Authors

What principle-driven companies like Whole Foods, Starbucks, REI, The Container Store, and many others are doing to transform capitalism and how to follow their lead.

Informationen zum Autor John Mackey is co-CEO and cofounder of Whole Foods Market and cofounder of the nonprofit Conscious Capitalism, Inc. He has devoted his life to selling natural and organic foods and to building a better business model. Dr. Rajendra (Raj) Sisodia is cofounder and trustee of Conscious Capitalism, Inc. and professor of marketing at Bentley University. He has authored seven books, including Firms of Endearment. Klappentext What principle-driven companies like Whole Foods, Starbucks, REI, The Container Store, and many others are doing to transform capitalism and how to follow their lead. Zusammenfassung What principle-driven companies like Whole Foods! Starbucks! REI! and many others are doing to transform capitalism and how to follow their lead. This book offers a new blueprint for business! showing how some of today's most successful companies create business value while helping to preserve the inherent good of capitalism and society.

Autorentext

John Mackey is co-CEO and cofounder of Whole Foods Market and cofounder of the nonprofit Conscious Capitalism, Inc. He has devoted his life to selling natural and organic foods and to building a better business model. Dr. Rajendra (Raj) Sisodia is cofounder and trustee of Conscious Capitalism, Inc. and professor of marketing at Bentley University. He has authored seven books, including Firms of Endearment.

Zusammenfassung
What principle-driven companies like Whole Foods, Starbucks, REI, and many others are doing to transform capitalism and how to follow their lead. This book offers a new blueprint for business, showing how some of today's most successful companies create business value while helping to preserve the inherent good of capitalism and society.