Autorentext

Thomas Hutzschenreuter is a chaired professor of strategic and international management at the Technical University of Munich, Germany. He has consulted many leading companies across industries with a particular emphasis on AI technologies, digitization, transformation, growth, and internationalization.

Tim Lämmermann is a doctoral candidate at the chair of strategic and international management at Technical University of Munich, Germany. His expertise predominantly lies at the intersection of strategic management and artificial intelligence.

Klappentext

This book equips you with essential knowledge to strategically adopt and leverage today's machine learning-based AI systems.

Inhalt

Preface, Introduction Chapter 1: Why You Need an AI Business Strategy, Fundamentals for Dealing with AI Business Strategies Chapter 2: Understanding Business Strategies, Chapter 3: Understanding Today's AI Systems The AI Business Strategy Frame(c) Chapter 4: How to Initiate Your AI Business Strategy, Chapter 5: How to Formulate Your AI Business Strategy, Chapter 6: How to Implement Your AI Business Strategy, Chapter 7: How to Stay Strategically Flexible for AI, Outlook