This book analyses representations of sustainable everyday life across advertising, eco-reality television, newspapers, magazines and social media. It foregrounds the discursive and networked basis of sustainability and demonstrates how such media representations connect the home and local community to broader political, social and economic contexts. The book shows how green lifestyle media negotiate issues of sustainability in varying ways, reproducing the logic of existing consumer society while also sometimes providing projections of a more environmentally friendly existence. In this way, the book argues that everyday lifestyles are not an irredeemable problem for environmentalism but an important site of environmental politics.

Examines media representations of everyday sustainable living Analyses popular television shows and personalities such as Kevin McCloud and Grand Designs, and Hugh Fearnley-Whittingstall and Hugh's War on Waste Covers a broad scope of environmental media, including journalism, entertainment media and advertising; and online, print and broadcast media

Autorentext

Geoffrey Craig teaches in the School of Communication Studies at Auckland University of Technology, New Zealand. He is the author of Performing Politics: Media Interviews, Debates and Press Conferences (2016) and The Media, Politics and Public Life (2004), and the co-author of Slow Living (2006).

Klappentext

This book analyses representations of sustainable everyday life across advertising, eco-reality television, newspapers, magazines and social media. It foregrounds the discursive and networked basis of sustainability and demonstrates how such media representations connect the home and local community to broader political, social and economic contexts. The book shows how green lifestyle media negotiate issues of sustainability in varying ways, reproducing the logic of existing consumer society while also sometimes providing projections of a more environmentally friendly existence. In this way, the book argues that everyday lifestyles are not an irredeemable problem for environmentalism but an important site of environmental politics.

Inhalt
Chapter 1 Evaluating Sustainable Everyday Life.-Chapter 2 Environmental Lifestyle Media.-Chapter 3 Green Living in Newspapers.-Chapter 4 Advertising Sustainability.-Chapter 5 Eco-Reality Television.-Chapter 6 Celebrities and Environmental Activism.-Chapter 7 Local Sustainability Groups and Social Media.-Chapter 8 - Conclusion.