Marketing based around Kylie
Elementary school readings in Alabama
Readings and signings by Kylie and Danielle in independent bookstores in ve states
Regional TV segments
Two launch parties -- Alabama., California

Social Media & Website

Kylie Meets Cooley full social media marketing plan across four platforms
Kylie Meets Cooley complete website with blog and link to retailers who list the book

News Releases & Reviews

Four news releases and personal pitches to 30+ national publications (Oct. to Dec.)
eBlasts & news releases to 50+ Christian media outlets (Oct. to Dec.)
Review copies and pithces to 10 targeted review platforms

Competitions
-submitting to eight awards programs/medals

Advertising

Ingram full-page ad
Custom bookmarks distributing at signings
256 Magazine ad in October 2016 edition
Ads/promotions on leading children's book review sites

Philanthropy

Book donations and events at 25 libraries and children's hospitals

Autorentext
Danielle Hart and Kylie Laine are a dynamic mother-daughter team with roots in Alabama! They hold a special place in their hearts for California. Danielle is a communications expert specializing in writing, photography, public relations, and marketing. She has been published on local and national levels. Danielle holds a Bachelor of Arts in English from Georgia Southern University and studied graduate-level courses in technical communication from The University of Alabama in Huntsville. She serves on the March of Dimes North Alabama Executive Leadership Team and on the American Advertising Federation - North Alabama Board. Danielle is proud mommy to Kylie and Kolton! Danielle Hart and Kylie Laine are a dynamic mother-daughter team with roots in Alabama! They hold a special place in their hearts for California. Kylie is a happy third grader who enjoys reading, writing, and art and science projects. She is a dedicated ballerina and a soccer player who dreams of one day becoming a paleontologist and fashion designer, all while owning a bakery. She is the current reigning Petite Miss Alabama Cotton Queen and Mini Miss Rhododendron. Kylie is an A Honor Roll student who serves as a library leader and ambassador for her school. She is a wonderful big sister to her little brothers!

Klappentext
Upon moving away from the only home she's ever known, Kylie is sad until she meets Cooley Cow. Together the pair discover they have something in common, somehow. What begins with a wink, then shooting stars, becomes a wonderful new friendship, built on glowing hearts! Mooooooooooooooooo!