Autorentext

Dan S. Kennedy is the provocative, truth-telling author of the popular No B.S. book series, a serial, successful, multi­ millionaire entrepreneur; trusted marketing advisor, consultant and coach to hundreds of private entrepreneurial clients running businesses from $1-million to $1-billion in size. He influences over 1-million independent business owners annually through his newsletters, tele-coaching programs, local chapters and Kennedy Study Group meetings in over 100 cities, and has a network of consultants in nearly 150 different business and industry categories and professions. Dan lives in Northfield, OH.

Klappentext

What does it really take to get productivity from people, and by doing so, maximum profits for your business?

Giving a nod to Jeff Bezos, Steve Jobs, Walt Disney, and other highly successful managers, millionaire maker Dan S. Kennedy delivers the answer.
Dismissing the traditional, yet ineffective, textbook methods for leadership and management (that likely led you here), Kennedy presents a straightforward assessment of the real relationship between employers and their employees, and dares you to take action. Coached by Kennedy, master results-driven strategies to help you gain iron-fisted control, act in your best interests, and get the results you demand, with a cooperative, high-performing team.

Discover how to:
• Hire profitable employees—and learn why fewer can be better
• Start paying for performance, not for showing up
• Establish the best standards for your business—when good enough is enough
• Implement the Speed Imperative: compress the time between ideas and actions to maximize profits
• Hold productive meetings (the best meeting may be no meeting)
• Manage the sales process—the biggest instant improvement (make more $ now!)
• Take a serious look at the new fun mandate: Is a happy workplace a productive workplace?
• Implement the new, rational model for profitable productivity (hint: it’s not leadership)
• Detect activity masquerading as accomplishment (hint: one produces profits and one doesn't)
• Manage the most powerful force for good or evil: word of mouth

Zusammenfassung
What does it really take to get productivity from people and, by doing so, maximum profits for your business?With a nod to Jeff Bezos, Steve Jobs, Walt Disney, and other ruthless yet highly successful managers, Dan S. Kennedy delivers the answer. In this new edition, Kennedy expands on his proven (if radical) strategies to get accountability, profitability, and productivity from employees.