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The Political Economy of Disney

  • Fester Einband
  • 224 Seiten
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Leseprobe
This book sheds new light on the socio-economic impact of multinational corporations. Combining Cultural Studies and International... Weiterlesen
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Beschreibung

This book sheds new light on the socio-economic impact of multinational corporations. Combining Cultural Studies and International Political Economy, it provides a revealing analysis of the Walt Disney Company, and by extension the wider Hollywood studio system. It does so by examining the cultural and economic forces powering the industry's expansion, the'civilisation' that Disney disseminates, and the various ways that societies beyond the USA have adopted facets of the Hollywood productions to which they are exposed. Identifying both the strengths and the weaknesses of these transnational firms, it demonstrates the significance of their contribution to American power and predominance.


Autorentext

Alexandre Bohas is a Lecturer at Université Paris 1 Panthéon-Sorbonne, France, and a specialist in International Political Economy. His research deals with cultural globalization, transnational companies and American power.



Klappentext



Zusammenfassung
It does so by examining the cultural and economic forces powering the industry's expansion, the 'civilisation' that Disney disseminates, and the various ways that societies beyond the USA have adopted facets of the Hollywood productions to which they are exposed.

Inhalt

Produktinformationen

Titel: The Political Economy of Disney
Untertitel: The Cultural Capitalism of Hollywood
Autor:
EAN: 9781137562371
ISBN: 978-1-137-56237-1
Format: Fester Einband
Herausgeber: Springer Palgrave Macmillan
Genre: Medien & Kommunikation
Anzahl Seiten: 224
Gewicht: 444g
Größe: H18mm x B218mm x T178mm
Jahr: 2016
Auflage: 1st ed. 2016

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