OVER 1 MILLION COPIES SOLD WORLDWIDE

'I've never felt so alive' JOE WICKS

'A fascinating look at Wim's incredible life and method' FEARNE COTTON

The iconic 'iceman', known for his record-breaking endurance of cold temperatures, shares his world famous method for improving your mind, body and performance.

My hope is to inspire you to retake control of your body and life by unleashing the immense power of the mind.

'The Iceman' Wim Hof shares his remarkable life story and powerful method for supercharging your health and happiness. Refined over forty years and championed by scientists across the globe, you'll learn how to harness three key elements of Cold, Breathing and Mindset to take ownership over your own mind and wellbeing.

'The book will change your life' BEN FOGLE

'Wim is a legend of the power ice has to heal and empower' *BEAR GRYLLS

Sunday Times* bestseller, July 2022

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Wim Hof

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**THE SUNDAY TIMES BESTSELLER

'This book will change your life'*BEN FOGLE*

'Positive and persuasive' *ANT MIDDLETON

• My hope is to inspire you to retake control of your body and life by unleashing the immense power of the mind.

  The 'Iceman' Wim Hof shares his remarkable life story and powerful method for supercharging your strength, health and happiness.

  Wim Hof is widely celebrated for his astounding achievements, breaking world records withstanding extreme temperatures and running barefoot marathons over deserts and ice fields. Most of all, he's shown us that these feats are not superhuman - but that all of us have the ability to be stronger, healthier and happier than we've ever imagined.

  In The Wim Hof Method, this trailblazer of human potential shares his simple three-pillar approach that anyone can use to improve health and performance - and see real results within just a few days. Refined over forty years and championed by scientists across the globe, you'll learn how to harness three key elements of Cold, Breathing and Mindset to master mind over matter and achieve the impossible.

  'Wim is a legend of the power ice has to heal and empower' BEAR GRYLLS

  'Thor-like and potent...Wim has radioactive charisma' RUSSELL BRAND