This book highlights different roles in entrepreneurship and innovation, based on the act of setting up a new venture in the area of sustainable luxury and fashion, which also involves cognitive and motivational characteristics. It also discusses the fact that many sustainability-promoting innovations require substantial technological advances.

Autorentext

Miguel Angel Gardetti Ph.D. has been the head of the Center for Study of Corporate Sustainability (IESC) since its foundation in 2002, and he also holds the same position at the Center for Study of Sustainable Luxury. He is head professor in MBA and master's programs both in Argentina and abroad. He has provided training within frameworks of executive education and in house programmes to CEOs and Corporate Managers both from domestic and multinational companies in Argentina and Latin America.

As to Luxury and Sustainability, he was the founder and director of the IE Award for Sustainability in the Premium & Luxury Sectors (currently it is developing the sixth edition of this prize). Also in this field and as co-editor- he developed several publications such as, for example, a special issue on "Sustainable Luxury" within the framework of the Journal of Corporate Citizenship; the book titled Sustainable Luxury: Managing Social and Environmental Performance In Iconic Brandsand the two volumes of the Handbook of Sustainable Luxury Textiles and Fashion (Springer). For his contributions in this field, he was granted the Sustainable Leadership Award, an award granted by the Indian World CSR Congress, last February in Bombay (India.)

He was a member of the United Nations Global Compact Promoting Group in Argentina and a member of its governance body the Board of the Argentine Chapter of The Global Compact- for two consecutive terms. He was co-founder of the Global Compact Chair in Argentina, and he was also part of the task force that developed the Management Responsible Education Principles of the United Nations Global Compact.
He has also coordinated tasks for the Inter-American Development Bank, the International Finance Corporation (private sector arm of the World Bank), the World Business Council for Sustainable Development, the United Nations (New York), and the World Resources Institute (USA.)

Inhalt

The Face of Culturally Sustainable Luxury: Some Emerging Traits from a Case Study.- How the business model could increase the competitiveness of a luxury company?.- Appreciate mentoring as an innovative micro-practice of employee engagement for sustainability: a luxury hotel´s entrepreneurial journey.- Entrepreneurship, Innovation and Luxury: The case of Anthyia .- Sustainable luxury in hotels and resorts: is it possible?.- The Relevance of Sustainability in Luxury from the Millennials' Point of View.- Opal Entrepreneurship: Indigenous Integration of Sustainable Luxury in Coober Pedy.- Sustainable Luxury Tourism, Indigenous communities and governance.- Design similarity as a tool for sustainable new luxury product adoption: The role of luxury brand knowledge and product ephemerality.- The Carloway Mill Harris Tweed: Tradition-based Innovation for a Sustainable Future.