Willkommen, schön sind Sie da!
Logo Ex Libris

Fired-Up Fundraising

  • E-Book (pdf)
  • 256 Seiten
(0) Erste Bewertung abgeben
Bewertungen
(0)
(0)
(0)
(0)
(0)
Alle Bewertungen ansehen
Praise forFired-Up FundraisingTurn Board Passion into Action'Fired-Up Fundraising is honest, realistic, practical, and inspir... Weiterlesen
E-Books ganz einfach mit der kostenlosen Ex Libris-Reader-App lesen. Hier erhalten Sie Ihren Download-Link.
CHF 27.00
Download steht sofort bereit
Informationen zu E-Books
E-Books eignen sich auch für mobile Geräte (sehen Sie dazu die Anleitungen).
E-Books von Ex Libris sind mit Adobe DRM kopiergeschützt: Erfahren Sie mehr.
Weitere Informationen finden Sie hier.
Bestellung & Lieferung in eine Filiale möglich

Beschreibung

Praise for
Fired-Up Fundraising
Turn Board Passion into Action
'Fired-Up Fundraising is honest, realistic, practical, and inspiring. It transforms the whole concept of fundraising from obligation and drudgery into passion and fun. Every CEO, development director, development consultant, and board chair needs to have and use this book.'
-Charles F. (Chic) Dambach President and CEO, Alliance for Peacebuilding Former Senior Consultant, BoardSource
'A breakthrough! Fired-Up Fundraising takes the mystery out of engaging your board in the ongoing work of fundraising. In this well-organized little book, Gail Perry lays out a commonsense, four-step process that will fire up your board and help you meet your fundraising goals, year after year.'
-Mal Warwick author of How to Write Successful Fundraising Letters
'Fired-Up Fundraising: Turn Board Passion into Action is by far the best book I have ever read on how to involve board members in the entire process of fundraising, from identifying prospects, cultivating them, and finally making 'the ask.' Just as important, it is an invaluable guide on how to select, enlist, train and especially inspire board members so they take ownership of their institutions. Every nonprofit CEO and development officer should read this book.'
-Robert L. Gale President Emeritus, Association of Governing Boards of Universities and Colleges and founder of BoardSource (formerly known as the National Center for Nonprofit Boards)
'This is the book for which EVERY nonprofit chief executive has been yearning since time immemorial. Every nonprofit needs money to survive and thrive, and every nonprofit has a board of trustees to help raise it, but few nonprofits come anywhere near using their boards to maximum benefit. Fired-Up Fundraising, a reader-friendly, realistic, and practical playbook written by a richly experienced, highly literate fundraiser turned consultant, takes readers by the hand and leads them step-by-step through eminently doable ways of inspiring the greatest possible engagement of-and return from-their trustees. It will instantly become the gold-standard guide for building successful boards.'
-Joel Fleishman Professor of Law and Public Policy and Director, The Foundation Research Program, Duke University

Autorentext

GAIL PERRY is a noted fundraising consultant who helps organizations reconnect with the passion of their leadership, staff, and donorsinspiring action. With over twenty years and $100 million in fundraising success behind her, Gail now brings her Passion-Driven Fundraising™ approach to national audiences through training, speaking, and writing. Gail holds an MBA and a BA with honors in English from the University of North Carolina at Chapel Hill, where she was elected to Phi Beta Kappa. She is the founder and principal of Gail Perry Associates, based in Raleigh, North Carolina.

Klappentext

Praise for Fired-Up Fundraising: Turn Board Passion into Action "Fired-Up Fundraising is honest, realistic, practical, and inspiring. It transforms the whole concept of fundraising from obligation and drudgery into passion and fun. Every CEO, development director, development consultant, and board chair needs to have and use this book." --Charles F. (Chic) Dambach President and CEO, Alliance for Peacebuilding Former Senior Consultant, BoardSource "A breakthrough! Fired-Up Fundraising takes the mystery out of engaging your board in the ongoing work of fundraising. In this well-organized little book, Gail Perry lays out a commonsense, four-step process that will fire up your board and help you meet your fundraising goals, year after year." --Mal Warwick author of How to Write Successful Fundraising Letters "Fired-Up Fundraising: Turn Board Passion into Action is by far the best book I have ever read on how to involve board members in the entire process of fundraising, from identifying prospects, cultivating them, and finally making 'the ask.' Just as important, it is an invaluable guide on how to select, enlist, train and especially inspire board members so they take ownership of their institutions. Every nonprofit CEO and development officer should read this book." --Robert L. Gale President Emeritus, Association of Governing Boards of Universities and Colleges and founder of BoardSource (formerly known as the National Center for Nonprofit Boards) "This is the book for which EVERY nonprofit chief executive has been yearning since time immemorial. Every nonprofit needs money to survive and thrive, and every nonprofit has a board of trustees to help raise it, but few nonprofits come anywhere near using their boards to maximum benefit. Fired-Up Fundraising, a reader-friendly, realistic, and practical playbook written by a richly experienced, highly literate fundraiser turned consultant, takes readers by the hand and leads them step-by-step through eminently doable ways of inspiring the greatest possible engagement of-and return from-their trustees. It will instantly become the gold-standard guide for building successful boards." --Joel Fleishman Professor of Law and Public Policy and Director, The Foundation Research Program, Duke University



Zusammenfassung

Praise for Fired-Up Fundraising: Turn Board Passion into Action

"Fired-Up Fundraising is honest, realistic, practical, and inspiring. It transforms the whole concept of fundraising from obligation and drudgery into passion and fun. Every CEO, development director, development consultant, and board chair needs to have and use this book."
Charles F. (Chic) Dambach President and CEO, Alliance for Peacebuilding Former Senior Consultant, BoardSource

"A breakthrough! Fired-Up Fundraising takes the mystery out of engaging your board in the ongoing work of fundraising. In this well-organized little book, Gail Perry lays out a commonsense, four-step process that will fire up your board and help you meet your fundraising goals, year after year."
Mal Warwick author of How to Write Successful Fundraising Letters

"Fired-Up Fundraising: Turn Board Passion into Action is by far the best book I have ever read on how to involve board members in the entire process of fundraising, from identifying prospects, cultivating them, and finally making 'the ask.' Just as important, it is an invaluable guide on how to select, enlist, train and especially inspire board members so they take ownership of their institutions. Every nonprofit CEO and development officer should read this book."
Robert L. Gale President Emeritus, Association of Governing Boards of Universities and Colleges and founder of BoardSource (formerly known as the National Center for Nonprofit Boards)

"This is the book for which EVERY nonprofit chief executive has been yearning since time immemorial. Every nonprofit needs money to survive and thrive, and every nonprofit has a board of trustees to help raise it, but few nonprofits come anywhere near using their boards to maximum benefit. Fired-Up Fundraising, a reader-friendly, realistic, and practical playbook written by a richly experienced, highly literate fundraiser turned consultant, takes readers by the hand and leads them step-by-step through eminently doable ways of inspiring the greatest possible engagement of-and return from-their trustees. It will instantly become the gold-standard guide for building successful boards."
Joel Fleishman Professor of Law and Public Policy and Director, The Foundation Research Program, Duke University



Inhalt
Preface xv

Acknowledgments xxi

Introduction xxiii

Chapter 1 An Understandable Problem 1

What Is Keeping Board Members Away from Fundraising? 1

What Do Board Members Want, Anyway? 3

The Best Dream Team Board Members 8

The Right Roles for Board and Staf f 10

Does the Board or the Staf f Do the Fundraising? 11

The Reality of Board Members and Fundraising 14

The Mistakes We Make with Our Board Members and Fundraising 15

Mission PossibleA Better Way! 19

Chapter 2 Passion-Driven Fundraising Step One: FOCUS on the Mission 23

Creating Sustained Change: The Challenge 24

Step One: Focus on the Mission to Inspire Board Members 28

Emphasize Outcomes and Results instead of Process 30

Give Board Members Substantive Work 32

Create Meaningful Board Meetings 33

Ways to Liven UpYour Board Meetingsand Your Board 36

Let the Board Members Do the Talking 38

Energize Meetings with Mission Moments 39

Have Some Fun! 44

Your Role in Gently Leading Your Board 46

Chapter 3 Passion-Driven Fundraising Step Two: INSPIRE Your Board Members with a New Philosophy of Fundraising 49

Fundraising Is Changing the World for the Better 49

Board Members' Myths and Problems with Fundraising 51

Proud to Be a Fundraiser! 55

Get Everybody on Your Bandwagon 57

Get Your Board Busy Raising Friends 58

Fundraising Need Not Be Scary: Deal with Their Fears Directly 59

A Conversation about Discomfort with Fundraising 61

Fear of Fundraising Exercise 63

The Joy of Giving 65

Why Do People Give? Lessons for Board Members 68

Fundraising Is Full of Power 71

The Power of Being a Volunteer 74

Expect Abundance, Not Scarcity 77

Chapter 4 Passion-Driven Fundraising Step Three: READY Your Board with the Right Tools and Skills 83

Fundraising from the Donor's Point of View: What Donors Want 84

Take the Emphasis Away from Soliciting 90

The Act of Soliciting Is One Tiny Instant in the Cycle! 93

Board Members as Ambassadors to Cultivate Major Gifts 97

How to Make Use of a Lucky Moment: Teaching the Elevator Speech 101

Chapter 5 Passion-Driven Fundraising Step Four: ENGAGE Your Board Members in Your Fundraising Plan 111

FriendRaising Builds Social Capital 112

Board Members as Sneezers,Advocates Who Spread the Word Wherever They Go 115

Spreading the Word by Mail 117

Advice Visits: Searching for Hidden Gold 119

Gathering Friends with Small Socials 124

Mission-Focused Tours Illustrate Your GoodWork 132

Board Members in Action: Success Stories 137

Chapter 6 Create a Dream Team Board and Set Your Board Up to Win! 143

What Do We Really Want for Our Organizations? 143

Enlisting New Dream Team Board Members 145

Set Up a Governance Committee to Keep Your Board on Track 150

A Dream Team Board: Who Do You Want? 154

Use a Big Request to Enlist Board Members 157

xii contents

Let's Agree on Fundraising Activities for Every Board Member 160

Welcome New Board Members into the Club 167

How to Get to Know Your Board Members 171

Self-Assessments Keep Everyone Focused 174

Make Sure All the Board Members Give 176

Seven Rules for Successfully Soliciting Your Board 179

Set Your Board Members Up to Win 188

How to Organize for Fundraising Results 191

A Board Leadership Team Creates Results 195

References and Recommended Reading 201

Books That Focus on the Bigger Picture of

Transformation, Organizational Change, and . . . 202

Articles 202

Donor Commitment Form 203

AFP Code of Ethical Principles and Standards

of Professional Practice 205

AFP Donor Bill of Rights 206

Index 207

Produktinformationen

Titel: Fired-Up Fundraising
Untertitel: Turn Board Passion Into Action (AFP Fund Development Series)
Autor:
EAN: 9780470135907
ISBN: 978-0-470-13590-7
Digitaler Kopierschutz: Adobe-DRM
Format: E-Book (pdf)
Herausgeber: Wiley
Genre: Sonstiges
Anzahl Seiten: 256
Veröffentlichung: 15.06.2007
Jahr: 2007
Untertitel: Englisch
Dateigrösse: 1.5 MB