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Guanxi and Business Strategy

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This book examines a topic of paramount importance to those doing business with China: the impact of personal relationships (guan... Weiterlesen
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Beschreibung

This book examines a topic of paramount importance to those doing business with China: the impact of personal relationships (guanxi) on business affairs. It shows that the commercial utilization of guanxi with suppliers, customers, competitors and authorities yields significant sustainable competitive advantages. Coverage also assesses guanxi-based business strategies in terms of compliance with legal and ethical standards.



Klappentext

"Guanxi and Business Strategy" elaborates upon a topic of paramount importance to both academic scholars and managers doing business with China: the impact of personal relationships (guanxi) on business affairs. In the Chinese cultural and socio-economic environment, how are the ubiquitous practices of guanxi to be considered in entrepreneurial strategies?

Rather than explaining the emergence of guanxi and its persistence in spite of the existence of a market economy with Confucianism, the author applies the phenomenon to the methodology of New Economic Sociology. By integrating guanxi into a business context, he shows that the commercial utilization of guanxi with suppliers, customers, competitors and authorities yields significant sustainable competitive advantages. As guanxi practices, however, may pose risks to unsuspecting managers, guanxi-based business strategies are also assessed in terms of compliance with legal and ethical standards.



Inhalt
The Guanxi System.- Guanxi-Based Business Strategies.- Discussion.

Produktinformationen

Titel: Guanxi and Business Strategy
Untertitel: Theory and Implications for Multinational Companies in China
Autor:
EAN: 9783790819564
ISBN: 978-3-7908-1956-4
Format: E-Book (pdf)
Hersteller: Physica-Verlag HD
Herausgeber: Physica-Verlag
Genre: Wirtschaft
Veröffentlichung: 10.06.2007
Digitaler Kopierschutz: Wasserzeichen
Dateigrösse: 2.99 MB
Anzahl Seiten: 226
Jahr: 2007

Weitere Bände aus der Buchreihe "Contributions to Management Science"