Crisis Com

Crisis Com is a must-have book for executives, directors, managers, spokespersons, PR pros and others who might be involved in handling a crisis in an organization. The co-authors are two of the most experienced crisis consultants in Canada. Dale Goldhawk and Gary Ralph have decades of combined experience in real life crisis management - and crisis instigation. This is one of the best looks at crises and one of the best manuals on crisis communications available in Canada. It has become essential for every organization to have the capability to prevent and to manage crises. This book proves that; it is the best resource you can have to prepare for crises of all kinds. It is by authors who have done it all. This is NOT theory. It is real life! Lived!