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Dangerous Hoops

D. Larry Crumbley

,

Fred H. Campbell

,

Thomas J. Karam

(0)

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Part crime novel, part textbook, Dangerous Hoops combines the principles of marketing and forensic accounting into a lively narrat...

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E-Book (pdf)

Beschreibung

Part crime novel, part textbook, Dangerous Hoops combines the principles of marketing and forensic accounting into a lively narrative to educate and entertain. Set in the world of professional sports, Dangerous Hoops introduces FBI agent Bill Douglass as he pursues a deadly extortionist in order to save lives -- and spare the NBA from a public relations nightmare. The adventurous storyline -- complete with demands for cash and diamonds, poisoned collectors' cards, and botched drop-offs -- also explores aspects of business and marketing with examples from the world of pro basketball. Both innovative and educational, Dangerous Hoops provides real instruction in a novel form and serves as a refreshing text for business majors and MBA students.

Produktinformationen

Titel:

Dangerous Hoops

Untertitel:

A Forensic Marketing Action Adventure

Autor:

D. Larry Crumbley

,

Fred H. Campbell

,

Thomas J. Karam

,

Peter A. Maresco

EAN:

9780807139127

Format:

E-Book (pdf)

Hersteller:

Genre:

Veröffentlichung:

15.08.2011

Digitaler Kopierschutz:

Adobe-DRM

Anzahl Seiten:

248

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