This book explores the relevance of new sources, dimensions, and characteristics of knowledge for supporting creative and cultural organizations and initiatives.

Special emphasis is placed on cultural heritage, participatory approaches, and entrepreneurship in the cultural and creative sector. The role of cultural heritage and contemporary culture as a source of economically effective, socially sustainable development is also discussed. The authors examine new ways of developing and testing new and innovative models of management for cultural heritage assets. In line with the participatory approaches in culture heritage governance promoted by the EU, the authors analyze participatory approaches to cultural and creative initiatives. The role of public and private actors, as well as the way they interact with each other in order to achieve collective outcomes, is of particular interest in this section of the book. With regard to cultural and creative entrepreneurship, the book adds an innovative view of cultural ventures, offering some clues from an entrepreneurial ecosystem perspective.

Autorentext
Paola Demartini is a full professor of management and corporate governance at Roma Tre University, Italy. She is the head of the "Corporate Governance Lab", which includes a special section on the governance of cultural heritage and contemporary culture. Since 2016 she is coordinator of the project Cultural Heritage and Contemporary Culture: Transferring knowledge, Managing Outcomes, and Enabling Sustainability", a collaboration between Corporate Governance Lab and the "Institut für Organisation und Lernen", Innsbruck University, Austria. 
Lucia Marchegiani is an associate professor of business organization and human resources management at Roma Tre University, Italy. Her research interests cover topics such as creative and cultural industries, innovations and organizations, experimental organizational behavior, knowledge management and social media and participatory approaches in culture. 
Michela Marchiori is a professor of organizational design and human resource management at the Department of Business Studies at Roma Tre University, Italy. Since 2016, she is member of the project Cultural Heritage and Contemporary Culture: Transferring knowledge, Managing Outcomes, and Enabling Sustainability founded in collaboration between Corporate Governance Lab at Rome Tre University, Italy and the "Institut für Organisation und Lernen" at Innsbruck University, Austria.

Giovanni Schiuma is the chairman of the "Arts for Business Institute and Director of the CLabUnibas", Centre for Entrepreneurship and Innovation Development, at the University of Basilicata, Italy. He is also the director of the master in business administration and a professor in innovation management. Currently he holds the position of visiting professor at the University of the Arts London, where he directed the Innovation Insights Hub, and held the first international professorship chair in arts based management. He is also a visiting professor at the Graduate School of Management of St. Petersburg University, Russia and an adjunct professor at Tampere University of Technology, Finland and he is a fellow of the Royal Society of Arts. 

Inhalt
Chapter 1: Connecting the dots: a proposal to frame the debate around cultural initiatives and sustainable development.
Part I: The micro level of analysis**.**
Chapter 2: Aligning Market Strategies, Digital Technologies, and Skills: Evidence from Italian Museums.
Chapter 3: Exploring the Financial Strategies of Private Museums. The Case of the Opera Di Santa Maria Del Fiore in Florence.
Chapter 4: Through the Public's Lens: Are Museums Active Members of Society? An Investigation During The COVID-19 Pandemic.
Chapter 5: The Leadership Dance in a Performing Arts Organization.
Chapter 6: Interpretive Innovation in the Performing Arts: The Role of Organization.
Chapter 7: 'Start me up'. The challenge of sustainable cultural entrepreneurship for young cultural workers.
Chapter 8: Organizing academic entrepreneurship drawing on cultural knowledge. The puntOorg experience.
Part II: **The meso level of analysis.**
Chapter 9: Promoting collaboration through creative networks. The Puglia music industry.
Chapter 10: Change in Perspectives in Cultural Tourism: A Sustainable Managerial Model for Cultural Thematic Routes Creating Territorial Value.
Chapter 11: Detecting the Social and Economic Impact of Cultural Initiatives: a Case Study of the Taormina Film Fest.
Chapter 12: A struggle of capitals over the identity and the cultural offering of Festivaletteratura: the organizational impact of audience development.
Chapter 13: Participatory event platforms in the urban context: the importance of stakeholders' meaning of participation.
Chapter 14: Cultural Heritage through the youth eyes: towards participatory governance and management of UNESCO sites.
Chapter 15: Entrepreneurial cultural ecosystems in rural contexts: some insights from rural cultural centers in France.
Part III: **The macro level of analysis.**
Chapter 16: Culture Indicators for Sustainable Development.
Chapter 17: The digitalisation of cultural heritage for sustainable development: the impact of Europeana.
Chapter 18: The contribution of crowdfunding regulation to cultural entrepreneurship in a supportive ecosystem.