This book is a timely resource for the debate around "revitalizing" Canada's public diplomacy, bringing together some of the top scholars of Canadian public diplomacy and practitioners past and present to build a one-stop shop for thinking on the past, present, and future of Canadian engagement with foreign publics. The volume builds on Justin Trudeau's media profile and the success of Canada's image in 2016 but does not stop at the Niagara frontier post. Canada is a significant and under-discussed case of public diplomacy, and its experience as a middle power is more likely to be applicable to others than the experience of the usual case of the United States. Offering a comprehensive discussion of a major non-US case in contemporary public diplomacy and soft power, contributors also explore new angles of public diplomacy, including city, gift, art, and archaeological diplomacy as well as digital diplomacy.

Autorentext

**Nicholas J. Cull **is Professor of Public Diplomacy at the University of Southern California's Annenberg School for Communication, USA.

**Michael K. Hawes **is Professor of International Relations in the Department of Political Studies at Queen's University, Canada, and Director of the Canada-US Canada Fulbright Commission.

Zusammenfassung
This book is a timely resource for the debate around revitalizing Canada's public diplomacy, bringing together some of the top scholars of Canadian public diplomacy and practitioners past and present to build a one-stop shop for thinking on the past, present, and future of Canadian engagement with foreign publics.  The volume builds on Justin Trudeau's media profile and the success of Canada's image in 2016  but does not stop at the Niagara frontier post. Canada is a significant and under-discussed case of public diplomacy, and its experience as a middle power is more likely to be applicable to others than the experience of the usual case of the United States. Offering a comprehensive discussion of a major non-US case in contemporary public diplomacy and soft power, contributors also explore new angles of public diplomacy, including city, gift, art, and archaeological diplomacy as well as digital diplomacy.

Inhalt
1. IntroductionNicholas J. Cull and Michael K. Hawes
**Part I: Canadian Public Diplomacy Between Theory and Practice.**
2. Is Canada Back? Prerequisites for a Diplomatic RenaissanceDaryl Copeland

3. Three Cheers for Diplomatic Frivolity: Canadian Public Diplomacy Embraces the Digital WorldEvan Potter

4. The Return of Trudeaumania: A Public Diplomacy Shift in Foreign & Defence Policy?Stéfanie von Hlatky

5. Competing Images of Canada in the World: Instrumental Nuances/Symbolic DividesAndrew Cooper

6. Digital Canada after the Lost Decade: A Chance to LeadCory Doctorow
   
   ****Part II: Case Studies in Canadian Public Diplomacy

7. International Gifts and Public Diplomacy: Canada's Capital in 2017Mark Kristmanson

8. Do We Need a Canadian International Broadcasting Service?Ira Wagman

9. Bridging the 49th ParallelSarah E. K. Smith

10. Archaeology, Culture And International Law: Public Diplomacy and the Legal Travels of The Dead Sea ScrollsBernard Duhaime and Camille Labadie

11. We're Back: Redefining Public Diplomacy in CanadaMichael Hawes