The conceptual encounter between Hamilton and Giedion The starting point of this publicationand its eponymous exhibition held in Zurich in Spring 2017is the conceptual encounter between English Pop art artist Richard Hamilton (19222011) and Swiss historian and critic of architecture Sigfried Giedion (18881968), famous for his landmark book Space, Time & Architecture, an influential history of modern architecture published in 1941. In 1949 Richard Hamiltonthen a member of the London-based Independent Group realized the Reaper print series as a reaction to Giedion's 1948 book Mechanization Takes Command in which he describes the mechanization of everyday life. Reproducing Hamilton's complete Reaper series juxtaposed with selected examples of illustrations created by Giedion alongside many related illustrations, this publication brings together seven essays by renowned international scholars, all of whom question the relationships between visual arts, technology, science, and architecture. Among the many topics discussed are Hamilton's early works and exhibition installation practice, postwar British biotechnology and architecture, Hippie Modernism, and the visual strategy of Giedion's books. Published on the occasion of the exhibition Reaper. Richard Hamilton and Sigfried Giedion at the Graphische Sammlung ETH Zürich (May 3June 25 2017), a cooperation between Graphische Sammlung ETH Zürich, gta exhibitions, and gta archive.