Power to the people

Kerstin Holz

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Essay from the year 2007 in the subject Communications - Media and Politics, Politic Communications, grade: 1,0, Oxford Brookes U...

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Essay from the year 2007 in the subject Communications - Media and Politics, Politic Communications, grade: 1,0, Oxford Brookes University (School of Arts and Humanties), language: English, abstract: This essay analyses how politics and popular music worked together in order to create a new identity in Britain during the mid-90s. It also shows how Tony Blair used the phenomenon of Britpop to his advantage during the election campaign that got him into power.