Description

'Cuts through the hype! Golding's compelling offers visionary, but practical insights. A 'must have' reference treatment for all practitioners in the mobile innovation space.'
—Jag Minhas, Telefónica O2 Europe

Second edition of this best-selling guide to Wireless Applications: fully revised, updated and with brand new material!

In Next Generation Wireless Applications, Second Edition, the author establishes a picture of the entire mobile application ecosystem, and explains how it all fits together.

This edition builds upon the successes of the first edition by offering an up-to-date holistic guide to mobile application development, including an assessment of the applicability of new mobile applications, and an exploration into the developments in a number of areas such as Web 2.0, 3G, Mobile TV, J2ME (Java 2 Micro Edition) and many more.

Key features of this second edition include:

• New introductory chapters on trends in mobile application, and on becoming an Operator.
• Two new chapters on Mobile 2.0 and IMS and Mobilizing Media and TV.
• Extra material on convergence, Web 2.0, AJAX (Asynchronous JavaScript and XML), HSDPA (High Speed Downlink Packet Access) and MBMS (Multimedia Broadcast Multicast Service), WiMAX (Worldwide Interoperability for Microwave Access) and WiFi.
• Best practice on how to present to, sell to and work with operators.
• More insights, anecdotes and sidebars reflecting the author's extensive experience in the industry.

Next Generation Wireless Applications will prove essential reading for professionals in mobile operator and mobile application developing companies, web developers, and developer community managers. Media companies, general managers, business analysts, students, business consultants, and Java developers will also find this book captivating.

'If you want to understand the future of mobile applications and services, their potential impact and the growth opportunities this is the perfect starting point.'
—Martin Smith, Head of Content Innovation & Applications, T-Mobile

Auteur

Paul Golding has over fifteen years experience in the wireless and mobile technology industry. Paul runs his own consultancy company Magic E Company and is currently consulting?in the area of IP Multimedia Subsystem (IMS) and Push-to-talk over Cellular (PoC). He has worked as senior consultant within Motorola's newly formed mobile applications team involving numerous encounters with operators globally and with numerous mobile applications vendors. He also has a popular blog which features a series of 100 Mobile Ideas, which has been followed by various industry participants, including prominent companies (e.g. Yahoo, Vodafone, O2, Etisalat).

Texte du rabat
"Cuts through the hype! Golding's compelling style offers visionary, but practical insights. A "must have" reference treatment for all practitioners in the mobile innovation space." - Jag Minhas

Second edition of the best-selling guide to wireless applications: fully revised, updated and with brand new material!

In next generation Wireless Applications, Second Edition, the author establishes a picture of the entire mobile application ecosystem, and explains how it all fits together. This edition builds upon the successes of the first edition by offering an up-to-date holistic guide to mobile application development, including an assessment of the applicability of new mobile applications, and an exploration into the developments in a number of areas such as Web 2.0, 3G, Mobile TV, J2ME (Java 2 Micro Edition) and many more.

Next Generation Wireless Applications will prove essential reading for professionals in mobile operator and mobile application developing companies, web developers, and developer community mangers. Media companies, general managers, business analysts, students, business consultants, and Java developers will also find this book captivating.

"If you want to understand the future of mobile applications and services, their potential impact and the growth opportunities, this is the perfect starting point." - Martin Smith

Key Features include:

• New introductory chapters on trends in mobile application, and on becoming an operator.
• Two new chapters on Mobile 2.0 and IMS and Mobilising Media and TV.
• Extra material on convergence, Web 2.0 AJAX (Asynchronous JavaScript and XML), HSDPA ad MBMS (Multimedia Broadcast Multicast Service), WiMAX and WiFi.
• Best practice on how to present to, sell to and work with operators.
• More insights, anecdotes and sidebars reflecting the author's extensive experience in the industry.

For further information visit http://www.paulgolding.com

Résumé
"Cuts through the hype! Golding's compelling offers visionary, but practical insights. A "must have" reference treatment for all practitioners in the mobile innovation space."
Jag Minhas, Telefónica O2 Europe

Second edition of this best-selling guide to Wireless Applications: fully revised, updated and with brand new material!

In Next Generation Wireless Applications, Second Edition, the author establishes a picture of the entire mobile application ecosystem, and explains how it all fits together.

This edition builds upon the successes of the first edition by offering an up-to-date holistic guide to mobile application development, including an assessment of the applicability of new mobile applications, and an exploration into the developments in a number of areas such as Web 2.0, 3G, Mobile TV, J2ME (Java 2 Micro Edition) and many more.

Key features of this second edition include:

• New introductory chapters on trends in mobile application, and on becoming an Operator.
• Two new chapters on Mobile 2.0 and IMS and Mobilizing Media and TV.
• Extra material on convergence, Web 2.0, AJAX (Asynchronous JavaScript and XML), HSDPA (High Speed Downlink Packet Access) and MBMS (Multimedia Broadcast Multicast Service), WiMAX (Worldwide Interoperability for Microwave Access) and WiFi.
• Best practice on how to present to, sell to and work with operators.
• More insights, anecdotes and sidebars reflecting the author's extensive experience in the industry.

Next Generation Wireless Applications will prove essential reading for professionals in mobile operator and mobile application developing companies, web developers, and developer community managers. Media companies, general managers, business analysts, students, business consultants, and Java developers will also find this book captivating.

"If you want to understand the future of mobile applications and services, their potential impact and the growth opportunities this is the perfect starting point."
Martin Smith, Head of Content Innovation & Applications, T-Mobile

Contenu
Acknowledgements.

Preface.

Abbreviations and Acronyms.

1 Prelude The Next Generation Experience.

1.1 What is 'Next Generation' Anyhow?

1.2 The Mobile Mindset.

1.3 The Future's Bright, the Future's Ubiquity.

1.4 Our Multitasking Mobile Future.

2 Introduction.

2.1 What Does 'Next Generation' Mean?

2.2 What is a 'Wireless Application'?

2.3 A Concentric Networks Approach.

2.3.1 Social Network.

2.3.2 Device Network.

2.3.3 Radio Frequency (RF Wireless) Network.

2.3.4 Internet Protocol (IP) Network.

2.3.5 Content Network.

2.4 Application Topologies.

2.5 Physical Network Elements.

3 Becoming an Operator 2.0.

3.1 Introduction.

3.2 What Applications Can I Sell?

3.3 Where Does the Money Come From?

3.4 Direct-to-Consumer (D2C) Retailing.

3.4.1 Application Discovery.

3.4.2 Application Distribution.

3.4.3 Application Access.

3.4.4 Charging Mechanism.

3.5 Operator Retailing.

3.6 Selling to Operators.

3.6.1 Top Ten Selling Tips.

3.6.2 Selling Apps to Operators Operator Perspective.

3.7 Which Applications Should an Operator Deploy?

3.7.1 The Market Challenges.

3.7.2 The User-Experience Focus.

3.8 Interpreting User-Experience Trends into Applications.

3.9 Wider Digital Trends Including Web 2.0.

3.9.1 Web 2.0 and Mobile Web 2.0.

3.9.2 Mobile Web 2.0 or Mobile 2.0?

3.9.3 Content Trends.

3.10 Harnessing the Trends.

3.11 Conclusion.

4 Introduction to Mobile Service Architectures and Paradigms.

4.1 Possible Application Paradigms for Mobile Services.

4.2 Modes of Mobile Interaction.

4.3 Mapping the Interaction to the Network Model.

4.4 Mobile Interaction in the Mobile Ecosystem.

4.4.1 Social Network.

4.4.2 Device Network.

4.4.3 RF Network.

4.4.4 IP Network.

4.4.5 Content Network.

4.4.6 Machine Network.

4.5 Modes of Communication Across the Network Layers.

4.5.1 Human-to-Human Interaction (H2H).

4.5.2 Human-to-Content Interaction (H2C).

4.5.3 Human-to-Machine Interaction (H2M).

4.5.4 Machine-to-Machine Interaction (M2M).

4.6 Operator Challenges.

4.7 The Web 2.0 Challenge.

5 P-Centric Mobile Ecosystem and Web 2.0.

5.1 Introduction.

5.2 The Internet and Web 2.0.

5.3 The Challenges of Liberating Data.

5.3.1 Challenge 1: Making Database Information Human-readable.

5.3.2 Challenge 2: Adding Visual Formatting to the Database Information.

5.3.3 Challenge 3: The Need for a Protocol.

5.3.4 Challenge 4: The Need for a Delivery Mechanism.

5.4 Did We Need HTTP and HTML?

5.5 Overcoming Web Limitations with Web 2.0's AJAX, Widgets and Other Goodies.

5.6 Sidestepping the Web with P2P Interaction.

5.7 Going Beyond Publishing with Web Services.

5.8 Semantic Web.

5.9 XML Glue.

5.10 Real-Time Services.

5.10.1 Multimedia Streaming.

5.10.2 Session Initiation Protocol (SIP).

6 ClientServer Platforms for Mobile Services.

6.1 The Greater Challenges.

6.2 The Specific Challenges.

6.3 Service Delivery Platforms.

6.4 Software Services Technologies.

6.4.1 Example CS Design Issues.

6.5 Introducing J2EE The 'Dirty Stuff' Done For Us!

6.6 Why All the Fuss About J2EE?

6.6.1 The Challenges of Integration.

6.7 Handling SIP with Java.

7 HTTP, WAP, AJAX, P2P and IM Protocols.

7.1 The Rise of the Web.

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Informations sur le produit

Titre:	Next Generation Wireless Applications
Auteur:
Code EAN:	9780470987728
ISBN:	978-0-470-98772-8
Protection contre la copie numérique:	Adobe DRM
Format:	eBook (pdf)
Editeur:	Wiley
Genre:	Électronique, électrotechnique, technologie des communications
nombre de pages:	626
Parution:	30.04.2008
Année:	2008
Auflage:	2. Aufl.
Sous-titre:	Englisch
Taille de fichier:	20.3 MB