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The easy way to boost employee engagement
Today more than ever, companies and leaders need a road map to help them boost employee engagement levels. Employee Engagement For Dummies helps employers implement the necessary plans to create and sustain an engaging culture, allowing them to attract and retain the best people while boosting their productivity and creativity.
Employee Engagement For Dummies helps you foster employee engagement, a concept that furthers an organization's interests through ensuring that employees remain involved in, committed to, and fulfilled by their work. It covers: practical steps to boost employee engagement with your company or team; how to engage different generations of employees; the keys to reduce voluntary employee turnover; practical tools to help retain and engage your employees; processes that will boost employee retention and productivity; hiring the best fits from the start; and much more.
Helps you recognize and understand the impact of positive employee engagement
Helps you attract and retain the best employees
Employee Engagement For Dummies is for business leaders at all levels who are looking to better engage their employees and increase morale and productivity.
Auteur
Bob Kelleher is the founder of The Employee Engagement Group, a global consulting firm that works with leadership teams to implement best-in-class leadership and employee engagement programs. He is the author of Louder Than Words and Creativeship, as well as a thought leader, keynote speaker, and consultant.
Résumé
The easy way to boost employee engagement
Today more than ever, companies and leaders need a road map to help them boost employee engagement levels. Employee Engagement For Dummies helps employers implement the necessary plans to create and sustain an engaging culture, allowing them to attract and retain the best people while boosting their productivity and creativity.
Employee Engagement For Dummies helps you foster employee engagement, a concept that furthers an organization's interests through ensuring that employees remain involved in, committed to, and fulfilled by their work. It covers: practical steps to boost employee engagement with your company or team; how to engage different generations of employees; the keys to reduce voluntary employee turnover; practical tools to help retain and engage your employees; processes that will boost employee retention and productivity; hiring the best fits from the start; and much more.
Contenu
Foreword xiii
Introduction 1
About This Book 1
Foolish Assumptions 2
Icons Used in This Book 2
Beyond the Book 3
Where to Go from Here 3
Part I: Getting Started with Employee Engagement 5
Chapter 1: Basic Training: Employee Engagement Basics 7
Say What? Defining Employee Engagement 8
Engagement is not a program 9
There is no there: Engagement is a journey, not a destination 10
Making It Happen: Driving Engagement 11
Pick Me! Pick Me! Picking the Right People for Engagement 13
Measure Twice, Cut Once: Measuring and Recognizing Engagement 14
Chapter 2: The Hard Sell: Making a Business Case for Employee Engagement 15
What's the Big Deal? Why Employee Engagement Matters 15
Grow your own: Cultivating customer satisfaction with employee engagement 17
Profit margin: Driving profits with employee engagement 18
Danger, Will Robinson! The Dangers of Disengagement 18
Breeding Ground: Engagement Breeds Innovation (Or Is It the Other Way Around?) 22
We Are the Champions: Finding and Developing Engagement Champions 27
Objective Case: Setting Goals and Objectives for Your Engagement Plan 28
On a Budget: Budgeting for Engagement 30
Chapter 3: Engagement Gauges: Finding Your Employee Engagement Baseline 31
Survey Says: Conducting Employee Engagement Surveys 32
Working with a consultant 33
Asking the right questions 34
Analyzing the results 35
Communicating the results to your employees 37
Going forward after a survey 37
Exit Only: Conducting Exit Interviews 39
Who to interview and who should do the asking 39
When to conduct an exit interview 40
What to ask 40
Sit! Stay! Conducting Stay Interviews 42
Who to interview and who should do the asking 42
What to ask in a stay interview 43
Measuring Stick: Other Engagement Barometers 43
Assessing your training investment 44
Tracking employee referrals 45
Chapter 4: Motivation Nation: Engagement and Motivation 47
Outie or Innie? Understanding Extrinsic versus Intrinsic Motivation 47
Key Club: Identifying Key Intrinsic Motivational Drivers 49
A No-Malarkey Hierarchy: Putting Maslow's Hierarchy of Needs to Work for You 52
A Yearn to Learn: Fostering a Learning Culture 55
Chapter 5: Talk to Me! The Importance of Communication 59
Mind the Gap: The Great Organizational Communication Fissure 60
Two-Way Street: Establishing Two-Way Communication 61
Bob the Builder: Building a Communication Protocol 63
Tool Time: Maximizing the Various Communication Tools 67
Face to face 68
Phone 69
E-mail 71
Social media 71
Putting it all together 72
He Said, She Said: Resolving Conflict 75
Identifying your conflict-management style 75
Resolving conflict with ease 79
Dealing with difficult people 80
Ch-Ch-Ch-Ch-Changes: Communicating Change 82
Talking It Up: Communicating Your Engagement Efforts 84
Communication Don'ts 86
Part II: Strategies for Driving Engagement 89
Chapter 6: Winning Their Hearts and Minds: Driving Engagement with a Sense of Purpose 91
Sightseeing:
values Building Your Line of Sight 91
Identifying your firm's purpose 93
Defining your firm's 95
Identifying your organization's vision 96
Building your strategic plan 97
Promoting your purpose, values, and vision 98
Be Responsible! Engaging Employees through Corporate Social Responsibility 100
Chapter 7: People Who Lead People: Engaging Employees through Leadership 105
Vice Versus: Management Versus Leadership 105 The Big 12: Identifying 12 Leadership-Based Enga...