LEAD! Book 1

Auteur
Gregory H. Garrison is a new media, business, and technology leader with 35 years as a CTO/CIO and Director of three innovation labs. He specializes in digital transformation, IT strategy, and change management. He is a technologist, futurist, innovator, TV media analyst, consultant, and speaker.

Greg's past positions include: Senior Strategic Advisor for Accenture Consulting Europe; CIO/CTO and IT Innovation Director at TUI Group; Media Analyst, Futurist, and Technology Director at PwC London Menlo Park Europe Technology; He was Director of Mobiles and Broadband for AOL Europe, IT Director for Vodafone; CTO/CIO in the Dotcom world; and Innovation and Training Director for Reuters and American Express. Greg has lived and worked in the UK, Europe, and Asia for 35 years. He is based in Palma Mallorca, Spain, and spends time in London and San Francisco.

Résumé
Find the leader only you can be.

LEAD! Book 1: Finding Your Leadership Identity is a foundational guide and blueprint to discovering your unique leadership character and personal approach to leading people. In a sea of resources claiming to be the “definitive” guide, LEAD! takes a different approach to making leadership practical and accessible: It provides an anthology of the greatest leadership and management thinking of the last fifty years, surveying the most important leadership models plus an array of authoritative psychological and psychometric tools, and synthesizes them into 20 Pillars of Leadership Character that helps readers build their own unique, intrinsic leadership model.

LEAD! Book 1 helps the aspiring or new leader refine their management ethos, values, culture, mission, and purpose. Written by Gregory H. Garrison, an international media and technology leader with over 35 years’ experience in internal and consulting executive roles for technology companies. LEAD! distills the most important preeminent leadership teachings into an accessible, usable resource that readers can use to find and establish their unique place in the workplace today. 

As a concise overlay to a management MBAs and executive education and corporate training, LEAD! will provide ascendant middle managers, functional and general managers, management consultants, students, trainers, and mentors a solid foundation to build their unique leadership brand on.