Your Successful Real Estate Career

Informationen zum Autor KENNETH W. EDWARDS became a top-producing real estate professional after a distinguished Air Force career. A Realtor and licensed real estate broker! he is a graduate of the Realtors Institute (GRI) and is a member of the Real Estate Educators Association and the National Association of Real Estate Editors. He is the Book Review Editor for Real Estate Professional magazine. Ken Edwards holds a doctorate in education from the University of California at Berkeley. He lives in Corvallis! Oregon. Klappentext One of the best-selling real estate career books of all time is back and better than ever! The fifth edition of this indispensable resource offers all-new research up-to-the-minute guidance along with practical tools and real-world examples. Easy to understand, comprehensive, and candid, it's still the bible for aspiring real-estate professionals. Zusammenfassung A guide that takes you through the many opportunities and challenges you're likely to face in a real estate career, so you know what to expect and how best to succeed. Your Successful Real Estate Career has long been the bible for countless aspiring real estate professionals. This updated and expanded fifth edition offers all-new research and up-to-the-minute information and guidance on the constantly shifting marketplace. Along with practical tools and enlightening real-world examples, you will find detailed, down-to-earth advice on topics including: getting a real estate license choosing an office winning clients avoiding typical career mistakes dealing with difficult clients selling to culturally diverse markets using the latest technology to improve efficiency and make more sales making long-term career decisions Easy to understand, comprehensive, and candid, Your Successful Real Estate Career is the most valuable guide on the market to this rewarding and profitable profession. Inhaltsverzeichnis "Preface Acknowledgments 1. Is Real Estate for You? It's a Great Life ... If It's the Life For Which You're Suited 2. Getting Your License Fun or Folly: Your Choice 3. Choosing a Company For Better or Worse! for Richer or Poorer ... 4. Getting Started on the Job Getting Organized and Beating the Drums 5. In the Beginning There Was . . . Agency The Real Estate Profession's Identity Crises 6. Real Estate and the Technology Revolution 7. Listing Residential Property Finding the Sellers and Moving the Merchandise 8.. Selling Residential Property Finding the Buyers! Listening to Them! and Satisfying Their Needs 9. Listing and Selling Specialized Properties Custom-Built Homes! Investment Properties! Rural Properties! and More 10. Avoiding Problems Things to Watch Out For From Day One 11. Dealing With Difficult people and Difficult Situations Challenges - Not Problems (Right) 12. Client Follow-Up and Referrals Your Insurance Policy Against Lonely Days! Sleepless Nights! and a Penniless Old Age 13. Surviving Strategies for Staying Solvent and Staying Sane 14. Where To From Here? Long-Term Options for Your Career 15. The Roads Less Traveled Other Real Estate Career Possibilities 16. Special Messages for Special People From Fast Trackers to Retirees 17. Change Happens The Real Estate Profession's Brave New World 18. A Final Encouraging Word How to Succeed in Real Estate by Really Trying Appendix A Survey Results Appendix B Real Estate Commissions Appendix C Real Estate Resources </...

Auteur

KENNETH W. EDWARDS became a top-producing real estate professional after a distinguished Air Force career. A Realtor and licensed real estate broker, he is a graduate of the Realtors Institute (GRI) and is a member of the Real Estate Educators Association and the National Association of Real Estate Editors. He is the Book Review Editor for Real Estate Professional magazine. Ken Edwards holds a doctorate in education from the University of California at Berkeley. He lives in Corvallis, Oregon.

Texte du rabat

One of the best-selling real estate career books of all time is back and better than ever! The fifth edition of this indispensable resource offers all-new research up-to-the-minute guidance along with practical tools and real-world examples. Easy to understand, comprehensive, and candid, it's still the bible for aspiring real-estate professionals.

Résumé

A guide that takes you through the many opportunities and challenges you're likely to face in a real estate career, so you know what to expect and how best to succeed.

Your Successful Real Estate Career has long been the bible for countless aspiring real estate professionals. This updated and expanded fifth edition offers all-new research and up-to-the-minute information and guidance on the constantly shifting marketplace.

Along with practical tools and enlightening real-world examples, you will find detailed, down-to-earth advice on topics including:

• getting a real estate license
• choosing an office
• winning clients
• avoiding typical career mistakes
• dealing with difficult clients
• selling to culturally diverse markets
• using the latest technology to improve efficiency and make more sales
• making long-term career decisions Easy to understand, comprehensive, and candid, Your Successful Real Estate Career is the most valuable guide on the market to this rewarding and profitable profession.

Contenu

"Preface

Acknowledgments

1. Is Real Estate for You?

   It's a Great Life ... If It's the Life For Which You're Suited

2. Getting Your License

   Fun or Folly: Your Choice

3. Choosing a Company

   For Better or Worse, for Richer or Poorer ...

4. Getting Started on the Job

   Getting Organized and Beating the Drums

5. In the Beginning There Was . . . Agency

   The Real Estate Profession's Identity Crises

6. Real Estate and the Technology Revolution

7. Listing Residential Property

   Finding the Sellers and Moving the Merchandise

   8.. Selling Residential Property

   Finding the Buyers, Listening to Them, and Satisfying Their Needs

8. Listing and Selling Specialized Properties

   Custom-Built Homes, Investment Properties, Rural Properties, and More

9. Avoiding Problems

   Things to Watch Out For From Day One

10. Dealing With Difficult people and Difficult Situations

    Challenges - Not Problems (Right)

11. Client Follow-Up and Referrals

    Your Insurance Policy Against Lonely Days, Sleepless Nights, and a Penniless Old Age

12. Surviving

    Strategies for Staying Solvent and Staying Sane

13. Where To From Here?

    Long-Term Options for Your Career

14. The Roads Less Traveled

    Other Real Estate Career Possibilities

15. Special Messages for Special People

    From Fast Trackers to Retirees

16. Change Happens

    The Real Estate Profession's Brave New World

17. A Final Encouraging Word

    How to Succeed in Real Estate by Really Trying

    Appendix A

    Survey Results

    Appendix B

    Real Estate Commissions

    Appendix C

    Real Estate Resources

    Appendix D

    Real Estate Pre Test

    Appendix E

    Stefan Swanepoel Real Estate Trends Report

    Appendix F

    Targeting Hispanics of Mexican Heritage to Expand Your Business"