Bienvenue chez nous!
Logo Ex Libris

The influence of motivation in Cruise Travel

  • Couverture cartonnée
  • 112 Nombre de pages
Millions of vacationers are taking a cruise vacation each year and nearly one-third are senior tourists. This study examines motiv... Lire la suite
CHF 75.00
Habituellement expédié sous 3 à 4 jours ouvrés.

Description

Millions of vacationers are taking a cruise vacation each year and nearly one-third are senior tourists. This study examines motivations for taking a cruise vacation and the decision making process of this particular segment. Considering the wide-ranging scope of the literature on market segmentation and motivational studies, the purpose of this study is to identify what motivational factors influence the decision making process of elderly people regarding cruise travel.

Informations sur le produit

Titre: The influence of motivation in Cruise Travel
Auteur:
Code EAN: 9783659877599
ISBN: 978-3-659-87759-9
Format: Couverture cartonnée
Editeur: LAP Lambert Academic Publishing
Genre: Autres
nombre de pages: 112
Poids: 183g
Taille: H220mm x B150mm x T7mm
Année: 2016

Évaluations

Vue d’ensemble

Mes évaluations

Évaluez cet article