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The Rhetoric of Social Intervention

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Informationen zum Autor Susan Opt (Ph.D. & M.A.! The Ohio State University; B.F.A.! Wright State University) is chair and associ­a... Weiterlesen
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Beschreibung

Informationen zum Autor Susan Opt (Ph.D. & M.A.! The Ohio State University; B.F.A.! Wright State University) is chair and associ­ate professor in the Communication Department at Salem College. She has experience teaching a wide variety of undergraduate and graduate courses including communication theory! communication re­search! intercultural communication! public relations! public speaking! organizational communication! journalism! and special topics such as the rhetoric of social intervention. Opt has three main areas of re­search: social/cultural change from a rhetorical perspective! college students' perceptions of HIV/AIDS! and the relationship of Myers-Briggs personality types to communication variables. Her work has been published in journals such as Communication Quarterly! Journal of Radio Studies! Journal of Psychology! and the New Jersey Journal of Communication. She has also authored or co-authored four book chap­ters. Prior to becoming a full-time academic! Opt worked in the publishing industry as a journalist! type­setter! and book production editor. Klappentext The first-ever thorough exploration and discussion of the rhetorical model of social invention [RSI] (initially conceived by rhetorical theorist William R. Brown) for today's students and scholars. This unique communication-based model provides students with a systemic framework for interpreting! analyzing! and critiquing social and cultural change from a rhetorical perspective. It offers students an easily accessible tool for critically reflecting upon the ongoing process of rhetorical intervention in people's perceptions of needs! relationships! and worldview. The model also gives students a methodology for considering social and cultural side effects of rhetorical interventions. This book offers an overview! explanation! and application examples of the RSI model that are unavailable elsewhere! ties into the trend of emphasizing a critical approach! and contributes to the turn toward a rhetoric of activism. [The RSI model is based on the assumption that naming! or the human ability to transform both sensed and non-sensed experience into symbols! is the fundamental human activity. The RSI model assumes that we have an inherent need to name for in naming experience! we make sense of and give meaning to that experience. For example! immediately after two planes hit the World Trade Center towers! a national discussion launched on how to name that experience: Terrorism? Revenge? Accident? Desperation? How experience is named influences our perceptions of needs and relationships! so the model assumes. The model lays out the communicative process by which change occurs--in three sub-cycles called need! power! and attention--viewed as dimensions of ideology. Zusammenfassung The first-ever thorough exploration and discussion of the rhetorical model of social invention [RSI] (initially conceived by rhetorical theorist William R. Brown) for today's students and scholars. Inhaltsverzeichnis Section I: The Rhetoric of Social Intervention Model 1. Rhetoric as Social Intervention Intervention Systems Rhetoric Rhetorical Criticism RSI Model Rhetorical Lenses Book Overview Chapter Summary Review Questions Chapter Exercises Service Learning Exercise Under the Lens: Sharing Students' Insights 2. Naming as a Social Intervention Naming Overview The Naming Process The Rhetorical Functions of Naming The Rhetorical Strategies of Naming Chapter Summary Review Questions Chapter Exercises Service Learning Exercise Under the Lens: Making Sense of Experience 3. Systemic Naming as Social Intervention Ideology Need Subsystem: Intrapersonal Categorizing Power Subsystem: Interpersonal Categorizing Attention Subsystem: Interpre...

Autorentext

Susan Opt (Ph.D. & M.A., The Ohio State University; B.F.A., Wright State University) is chair and associ­ate professor in the Communication Department at Salem College. She has experience teaching a wide variety of undergraduate and graduate courses including communication theory, communication re­search, intercultural communication, public relations, public speaking, organizational communication, journalism, and special topics such as the rhetoric of social intervention. Opt has three main areas of re­search: social/cultural change from a rhetorical perspective, college students' perceptions of HIV/AIDS, and the relationship of Myers-Briggs personality types to communication variables. Her work has been published in journals such as Communication Quarterly, Journal of Radio Studies, Journal of Psychology, and the New Jersey Journal of Communication. She has also authored or co-authored four book chap­ters. Prior to becoming a full-time academic, Opt worked in the publishing industry as a journalist, type­setter, and book production editor.



Klappentext

The first-ever thorough exploration and discussion of the rhetorical model of social invention [RSI] (initially conceived by rhetorical theorist William R. Brown) for today's students and scholars.

This unique communication-based model provides students with a systemic framework for interpreting, analyzing, and critiquing social and cultural change from a rhetorical perspective. It offers students an easily accessible tool for critically reflecting upon the ongoing process of rhetorical intervention in people's perceptions of needs, relationships, and worldview. The model also gives students a methodology for considering social and cultural side effects of rhetorical interventions.

This book offers an overview, explanation, and application examples of the RSI model that are unavailable elsewhere, ties into the trend of emphasizing a critical approach, and contributes to the turn toward a rhetoric of activism.

[The RSI model is based on the assumption that naming, or the human ability to transform both sensed and non-sensed experience into symbols, is the fundamental human activity. The RSI model assumes that we have an inherent need to name for in naming experience, we make sense of and give meaning to that experience. For example, immediately after two planes hit the World Trade Center towers, a national discussion launched on how to name that experience: Terrorism? Revenge? Accident? Desperation? How experience is named influences our perceptions of needs and relationships, so the model assumes. The model lays out the communicative process by which change occurs--in three sub-cycles called need, power, and attention--viewed as dimensions of ideology.



Inhalt

Section I: The Rhetoric of Social Intervention Model
1. Rhetoric as Social Intervention
Intervention
Systems
Rhetoric
Rhetorical Criticism
RSI Model
Rhetorical Lenses
Book Overview
Chapter Summary
Review Questions
Chapter Exercises
Service Learning Exercise
Under the Lens: Sharing Students' Insights
2. Naming as a Social Intervention
Naming Overview
The Naming Process
The Rhetorical Functions of Naming
The Rhetorical Strategies of Naming
Chapter Summary
Review Questions
Chapter Exercises
Service Learning Exercise
Under the Lens: Making Sense of Experience
3. Systemic Naming as Social Intervention
Ideology
Need Subsystem: Intrapersonal Categorizing
Power Subsystem: Interpersonal Categorizing
Attention Subsystem: Interpretative Categorizing
Subsystems as Holographic Systems
Chapter Summary
Review Questions
Chapter Exercises
Service Learning Exercise
Under the Lens: Abstracting From Experience
4. Widening Circles of Intervention
System Intervention
Attention Intervention
Power Intervention
Need Intervention
Ideology Intervention
Chapter Summary
Review Questions
Chapter Exercises
Service Learning Exercise
Under the Lens: Compensating for Social Order Challenges
5. Process and Practice of RSI Criticism
Preanalysis: Naming the Social Intervention
Analysis: Asking Critical Questions
Postanalysis: Writing the Critical Essay
Chapter Summary
Review Questions
Chapter Exercises
Service Learning Exercise
Under the Lens: Finding Inspiration
6. Process and Practice of Intervention
The Model as Practical Intervention
The Model as Rhetorical Intervention
The Book as Intervention
Chapter Summary
Review Questions
Chapter Exercises
Service Learning Exercise
Under the Lens: Interpreting Scholarship
Section II: RSI Criticism Essays
RSI Essays Introduction
Essay 1: From Count Them Out to Count Us In, by Shannon DeBord
Essay 2: "The Lady's Not for Turning," by Seth Phillips and Mark Gring
Essay 3: The Butterflies' Rhetorical Challenge, by Omolara Oyelakin
Essay 4: Born to Power, by Lee Snyder

Produktinformationen

Titel: The Rhetoric of Social Intervention
Untertitel: An Introduction
Autor:
EAN: 9781412956901
ISBN: 978-1-4129-5690-1
Format: Kartonierter Einband
Herausgeber: SAGE Publications Inc
Genre: Geisteswissenschaften allgemein
Anzahl Seiten: 280
Gewicht: 378g
Größe: H226mm x B154mm x T15mm
Jahr: 2008
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