Business and Professional Communication Playbook teaches students the essentials of business communication and necessary skillset that employers look for today through skill building exercises, engaging examples, practical and professional tips, and real-world experiences and insights from recent graduates and working professionals.

Autorentext

Dr. Michelle T. Violanti (PhD, University of Kansas) currently serves as an associate professor in the School of Communication Studies at The University of Tennessee, Knoxville, where she previously served as the basic course director for public speaking and business and professional communication. Dr. Violanti teaches courses in instructional communication, communication theory, research methods, organizational communication, and leadership/followership. She has been certified in online course design, review of courses designed for online instruction, and universal design for learning. Her research, focused on instructional and organizational communication, has appeared in Communication Education, Basic Course Annual, Human Communication Research, Annals of the International Communication Association, and Frontiers in Communication. She is the coauthor of Follow, Communicate, Lead: Creating Competent Connections and Dynamic Public Relations: The 24/7 PR Cycle.

Klappentext

Business and Professional Communication Playbook teaches students the essentials of business communication and necessary skillset that employers look for today through skill building exercises, engaging examples, practical and professional tips, and real-world experiences and insights from recent graduates and working professionals.

Inhalt

Section 1: Foundational Skills
Chapter 1: Introducing Communication
Chapter 2: Listening Skills
Chapter 3: Perception
Chapter 4: Communicating Ethically
Chapter 5: Audience Analysis
Chapter 6: Intercultural Communication
Section 2: Preparing for the Workplace
Chapter 7: Résumés
Chapter 8: Cover Letters
Chapter 9: Elevator Speeches
Chapter 10: Interviews
Chapter 11: Thank-You Notes
Section 3: Presentations
Chapter 12: Building Speeches
Chapter 13: Delivering Speeches
Chapter 14: Team Presentations
Chapter 15: Creating Visual Aids
Chapter 16: Persuasion and Compliance Gaining
Chapter 17: Motivation
Section 4: Succeeding In the Workplace
Chapter 18: Leadership and Followership
Chapter 19: Working in Groups
Chapter 20: Conflict
Chapter 21: Meetings