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Garden Centre Management

  • Kartonierter Einband
  • 200 Seiten
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Garden Centre management has professionalised in recent years as garden centres have become more highly developed retail operatio... Weiterlesen
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Beschreibung

Klappentext

Garden Centre management has professionalised in recent years as garden centres have become more highly developed retail operations. Many students of horticulture are expected to go into retail management and so the topic has increasingly appeared on the further education curriculum. This book is equally targeted at students, garden centre managers and professional courses in garden centre management. It provides a practical approach backed up by management theory. The text covers consumer behaviour, staff management, stock management, marketing and productivity.



Zusammenfassung
Garden centre management has professionalised recently as garden centres become more advanced retail operations. Aimed at students, garden centre managers and garden centre management courses, the book offers a practical approach backed by management theory. It covers consumer behaviour; staff and stock management; marketing and productivity.

Produktinformationen

Titel: Garden Centre Management
Autor:
EAN: 9781780643090
ISBN: 978-1-78064-309-0
Format: Kartonierter Einband
Herausgeber: CABI Publishing
Genre: Management
Anzahl Seiten: 200
Gewicht: 496g
Größe: H247mm x B173mm x T13mm
Jahr: 2015