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Why Firms Succeed

  • Fester Einband
  • 326 Seiten
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This adaptation for American readers of the author's book, "Foundations of Corporate Success", uses the tools of modern economics ... Weiterlesen
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Beschreibung

This adaptation for American readers of the author's book, "Foundations of Corporate Success", uses the tools of modern economics to analyze the ways that firms can exploit their individual skills and unique capabilities.

Autorentext

John Kay is Professor of Economics at the London Business School, where he has served as Director of the Center for Business Strategy.



Klappentext

An American edition of the U.K.'s landmark book that applies Kay's groundbreaking theories to the U.S. experience, illustrating them with examples of success and failure in the American market. 30 line drawings.



Zusammenfassung
This is an adaption for the US market of the author's OUP/UK book, Foundations of Corporate Success. The book uses the tools of modern economics to analyse the ways that firms can exploit their individual skills and unique capabilities.

Produktinformationen

Titel: Why Firms Succeed
Autor:
EAN: 9780195087673
ISBN: 978-0-19-508767-3
Format: Fester Einband
Herausgeber: Oxford University Press Inc
Genre: Management
Anzahl Seiten: 326
Gewicht: 630g
Größe: H241mm x B162mm x T30mm
Jahr: 1995