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John Hope Bryant, successful self-made businessman and founder of the nonprofit Operation HOPE, says business and political leaders are ignoring the one force that could truly re-energize the stalled American economy: the poor. If we give poor communities the right tools, policies, and inspiration, he argues, they will be able to lift themselves up into the middle class and become a new generation of customers and entrepreneurs. Raised in poverty-stricken, gang-infested South Central Los Angeles, Bryant saw firsthand how our institutions have abandoned the poor. He details how business loans, home loans, and financial investments have vanished from their communities. After decades of deprivation, the poor lack bank accounts, decent credit scores, and any real firsthand experience of how a healthy free enterprise system functions. Bryant radically redefines the meaning of poverty and wealth. (It’s not just a question of finances; it’s values too.) He exposes why attempts to aid the poor so far have fallen short and offers a way forward: the HOPE Plan, a series of straightforward, actionable steps to build financial literacy and expand opportunity so that the poor can join the middle class. Fully 70 percent of the American economy is driven by consumer spending, but more and more people have too much month at the end of their money. John Hope Bryant aspires to “expand the philosophy of free enterprise to include all of God’s children” and create a thriving economy that works not just for the 1 percent or even the 99 percent but for the 100 percent. This is a free enterprise approach to solving the problem of poverty and raising up a new America.
“John Bryant is what I call a practical idealist who dreams big and then moves with precision to action. He reminds us of the age old adage, ‘if you give a man a fish, you feed him for a day, but if you teach him how to fish, you feed him for a lifetime’ because he or she now has the skills and knowledge to become self-determined. One of the few and best plans for addressing poverty is outlined in this book. It lays out a clear and actionable path to address some of the issues that led my father to call for a poor people’s campaign shortly before his assassination. You will have a different perspective on poverty and ‘poor people’ when you finish reading this book and realize that in order to secure our economy, we must ensure that everyone is given a fair and just opportunity to prosper.”
—Dr. Bernice A. King, daughter of Martin Luther King, Jr., and CEO, The King Center
“We cannot win the war for good jobs without the inclusion of and capacity building of the poor—this book shows the way and makes a personal, moral, and chiefly economic argument for how the poor can save capitalism.”
—Jim Clifton, Chairman and CEO, Gallup, and author of The Coming Jobs War
“John and I want the same things. And the goals of this book are the same goals of my Rebuild the Dream campaign. He has provided the road map to economic recovery for this country at a time when economic inequality is at its peak. I, for one, will be following the steps laid out in the HOPE Plan.”
—Van Jones, former Presidential Advisor to Barack Obama and current host of CNN's Crossfire
“I’ve known John for a number of years, and hope isn’t just his middle name or the name of the organization he founded, it’s what he spreads to everyone he encounters. In this book, John articulately describes actionable ways to connect those who are currently disconnected from the economy and in the process provide opportunity for the poor and the business community simultaneously. These practical and innovative suggestions to the private (and public) sector should be heeded and implemented by CEOs across the country.”
—Duncan L. Niederauer, CEO, New York Stock Exchange
“John Hope Bryant offers a compelling argument to build both capitalism and communities through the advancement of financial literacy among the poor and middle class. With the vision that all people should have the opportunity to participate fully in our economy, he enlivens the American dream.”
—William H. Rogers, Jr., Chairman and CEO, SunTrust Banks, Inc. Current Affairs/Business