The Little Book that Still Saves Your Assets

Introduces asset-allocation strategies, reveals the principles of profiting in both an up and down market, and explains how ordinary investors can use this approach in everyday investment endeavors.

Autorentext

DAVID M. DARST is a Managing Director at Morgan Stanley. He serves as Chief Investment Strategist of the firm's Global Wealth Management Group and is the Chairman of the Asset Allocation Committee. Darst is also the founding president of the Morgan Stanley Investment Group. Prior to joining Morgan Stanley in 1996, he was with Goldman Sachs for over twenty years, where he served as a senior executive in the Equities Division. Darst is often quoted in the New York Times, Wall Street Journal, and Financial Times, among others. He is also a frequent guest on CNBC, Bloomberg, and Fox News. He earned his MBA from Harvard Business School and received a BA in economics from Yale University. Darst is a CFA charterholder.

Klappentext

Protect assets during times of crisis with this new edition of the New York Times bestseller! When the first edition of this book appeared it was before the economic crash. This new edition shows how David Darst's particular kind of asset allocation helped his investors during that volatile period. It also contains a discussion of downside and risk tolerance and new self-tests for determining your risk tolerance. And, finally, it reveals how the asset allocation model has changed since 2008. In all of these areas, the author will continue to include new insightful anecdotes like those that peppered the first edition. Shows how to tap into the use of asset allocation strategies to protect your investments Offers updated information on downside and risk tolerance The next step resource from a managing director of Morgan Stanley and the bestselling author David Darst Includes a Foreword by Jim Cramer David Darst reveals how to use asset allocation to increase your portfolio that tap into the investment strategies of the wealthy.

Inhalt

Foreword xiii Introduction xix Chapter One What Happened?? What Happened!! 1 Chapter Two We All Do It (Even if We Don't Realize It) 15 Chapter Three Everyone Needs an Uncle Frank 33 Chapter Four Building Your House 39 Chapter Five Parts of the Whole--Combining Dreams into a Plan 55 Chapter Six Two Strategies to Win the Battle for Investment Survival 75 Chapter Seven Do You Know Where You Are Going? 91 Chapter Eight Mix, Don't Match 105 Chapter Nine Our Minds, Our Selves 119 Chapter Ten The Jockey Matters as Much as the Horse 133 Chapter Eleven Riding Out Storms 149 Chapter Twelve Build Your House on These Rocks 161 Chapter Thirteen Count to Zen 175 Chapter Fourteen Seven Quick Ways to Ruin 185 Chapter Fifteen The Road Less Traveled That You Should Take Right Now 195 Who Are You? (Determining Your Investment Profile) 209 What Do You Think? (Determining Your Investment Outlook) 211 What Works for You? (Determining Your Investment Selection) 213 Don't Take My Word for It 215 Acknowledgments 225