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Research Methods for Business and Social Science Students

  • Kartonierter Einband
  • 304 Seiten
John Adams is the Head of Department of Economics at the British University in Egypt and was previously Director of the China-EU ... Weiterlesen
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Beschreibung

Autorentext

John Adams is the Head of Department of Economics at the British University in Egypt and was previously Director of the China-EU Research Centre based in Edinburgh. He has published widely in the field of economics in both national and international academic journals, is the co-author of several textbooks and has worked as external examiner at the Universities of Dundee, Sussex and Hong Kong. Professor Adams has also undertaken consultancy assignments for a wide range of public and private sector organisations in the United Kingdom and overseas. He is currently a visiting Professor at three universities in China. His research is mainly focused on economic development and on the process of development. Professor Adams also provides training to Investment Promotion Agencies in several countries on attracting, managing and evaluating FDI.



Klappentext

Research Methods for Business and Social Science Students aims to present a clear discussion of the research methods employed in various disciplines related to our daily life problems. The theoretical basis of research methods is explained clearly and succinctly. Collecting data is a key part of the book and this includes both qualitative and quantitative methods of data collection, along with the advantages and disadvantages of each method.
The book also describes in clear terms how students can analyse data, interpret results and link these to the literature review and hence their own contribution. It sets out a range of fundamental ideas in research methods, such as deductivism and inductivism, and explains why methodology is not the same as method.
In this second edition every chapter has been re-written to be more readable and also to include more examples. The authors have also added a real student research proposal and a multiple-choice test with answers for the readers to test their own understanding of the ideas in the book. The book has been designed to illustrate research tools in a clear and accessible manner through chapters on such topics as formulating research, research design, data analysis and writing up the research results.



Inhalt

Introduction to Research Research Methodology The Research Cycle Literature Review and Critical Reading Sampling Primary Data Collection Secondary Data Collection Surveys Interviews and Focus Groups Qualitative Data Analysis Descriptive Quantitative Analysis Correlation and Regression Advanced Statistical Analysis Test of Measurement and Quality Conducting Your Research Writing and Presenting the Dissertation Appendices Bibliography and Further Reading

Produktinformationen

Titel: Research Methods for Business and Social Science Students
Autor:
EAN: 9788132113669
ISBN: 978-81-321-1366-9
Format: Kartonierter Einband
Herausgeber: SAGE Publications India Pvt Ltd
Genre: Management
Anzahl Seiten: 304
Gewicht: 540g
Größe: H182mm x B241mm x T23mm
Jahr: 2014
Auflage: 2 Revised edition