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Making Telecoms Work

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Bridging the industry divide between the technical expertise of engineers and the aims of market and business planners, Making Tel... Weiterlesen
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Beschreibung

Bridging the industry divide between the technical expertise of engineers and the aims of market and business planners, Making Telecoms Work provides a basis for more effective interdisciplinary analysis of technology, engineering, market and business investment risk and opportunity. Since fixed and mobile broadband has become a dominant deliverable, multiple areas of transition and transformation have occurred; the book places these changes in the context of the political, social and economic dynamics of the global telecommunications industry.

Drawing on 25 years of participative experience in the mobile phone and telecommunications industry, the author closely analyses the materials, components and devices that have had a transformative impact. By presenting detailed case studies of materials innovation, such as those shown at success story Apple, the book shows how the collaboration of technological imagination with business knowledge will shape the industry's future.

  • Makes a link between the technical aspects and the business practice of the telecoms industry, highlighting the commercial and economic significance of new developments
  • Gives a historical analysis of past successes and failures in order to identify future competitive advantage opportunities
  • Supplies detailed case studies of supply chain disconnects and the impact these have on industry risk and profitability
  • Brings together technological detail with analysis of what is and is not commercially important, from the implications of energy and environmental networks to the technical details of wireless network hardware.


Geoff Varrall joined RTT in 1985 as an executive director and shareholder to develop RTT's international business as a provider of technology and business services to the wireless industry.
He co-developed RTT's original series of design and facilitation workshops including 'RF Technology', 'Data Over Radio', 'Introduction to Mobile Radio', and 'Private Mobile Radio Systems' and developed 'The Oxford Programme', a five day strategic technology and market programme presented annually with the Shosteck Group. Over the past twenty years, several thousand senior level delegates have attended these programmes.
As a Director of Cambridge Wireless, Geoff is involved in a number of wireless heritage initiatives that aim to capture and record past technology and engineering experience and has helped with fundraising at the Science Museum for the new Making of Modern Communications Gallery opening in 2014.

Autorentext
Geoff Varrall joined RTT in 1985 as an executive director and shareholder to develop RTT's international business as a provider of technology and business services to the wireless industry.
He co-developed RTT's original series of design and facilitation workshops including 'RF Technology', 'Data Over Radio', 'Introduction to Mobile Radio', and 'Private Mobile Radio Systems' and developed 'The Oxford Programme', a five day strategic technology and market programme presented annually with the Shosteck Group. Over the past twenty years, several thousand senior level delegates have attended these programmes.
As a Director of Cambridge Wireless, Geoff is involved in a number of wireless heritage initiatives that aim to capture and record past technology and engineering experience and has helped with fundraising at the Science Museum for the new Making of Modern Communications Gallery opening in 2014.

Inhalt
Foreword xvii

List of Acronyms and Abbreviations xix

Acknowledgements xxiii

1 Introduction 1

1.1 Differentiating Technology and Engineering Innovation 1

1.2 Differentiating Invention and Innovation 2

1.3 The Role of Standards, Regulation and Competition Policy 2

1.4 Mobile Broadband Auction Values Spectral Costs and Liabilities and Impact on Operator Balance Sheets 3

1.5 TV and Broadcasting and Mobile Broadband Regulation 4

1.6 Technology Convergence as a Precursor of Market Convergence? 5

1.7 Mobile Broadband Traffic Growth Forecasts and the Related Impact on Industry Profitability 5

1.8 Radio versus Copper, Cable and Fibre Comparative Economics 6

1.9 Standardised Description Frameworks OSI Seven-Layer Model as a Market and Business Descriptor 7

1.10 Technology and Engineering Economics Regional Shifts and Related Influence on the Design and Supply Chain, RF Component Suppliers and the Operator Community 8

1.11 Apple as an Example of Technology-Led Market Innovation 12

Part I USER HARDWARE

2 Physical Layer Connectivity 15

2.1 Differentiating Guided and Unguided Media 15

2.2 The Transfer of Bandwidth from Broadcasting to Mobile Broadband 15

2.3 The Cost of Propagation Loss and Impact of OFDM 17

2.4 Competition or Collaboration? 18

2.5 The Smith Chart as a Descriptor of Technology Economics, Vector Analysis and Moore's Law 19

2.6 Innovation Domains, Enabling Technologies and their Impact on the Cost of Delivery 20

2.7 Cable Performance Benchmarks 33

2.8 Hybrid Fibre Coaxial Systems 34

2.9 The DVB-S Satellite Alternative 35

2.10 Terrestrial TV 35

2.11 Copper Access ADSL and VDSL Evolution 36

2.12 The Copper Conundrum the Disconnect between Competition Policy and Technical Reality 42

2.13 OFDM in Wireless A Similar Story? 42

2.14 Chapter Summary 54

3 Interrelationship of the Physical Layer with Other Layers of the OSI Model 55

3.1 MAC Layer and Physical Layer Relationships 55

3.2 OFDM and the Transformative Power of Transforms 56

3.3 The Role of Binary Arithmetic in Achieving Sensitivity, Selectivity and Stability 61

3.4 Summary 69

3.5 Contention Algorithms 69

3.6 The WiFi PHY and MAC Relationship 73

3.7 LTE Scheduling Gain 83

3.8 Chapter Summary 88

4 Telecommunications Economies of Scale 91

4.1 Market Size and Projections 91

4.2 Market Dynamics 97

4.3 Impact of Band Allocation on Scale Economics 103

4.4 The Impact of Increased RF Integration on Volume Thresholds 113

4.5 The RF Functions in a Phone 118

4.6 Summary 123

5 Wireless User Hardware 125

5.1 Military and Commercial Enabling Technologies 125

5.2 Smart Phones 129

5.3 Smart Phones and the User Experience 141

5.4 Summary So Far 142

5.5 RF Component Innovation 146

5.6 Antenna Innovations 153

5.7 Other Costs 162

5.8 Summary 165

6 Cable, Copper, Wireless and Fibre and theWorld of the Big TV 167

6.1 Big TV 167

6.2 3DTV 169

6.3 Portable Entertainment Systems 170

6.4 Summary of this Chapter and the First Five Chapters Materials Innovation, Manufacturing Innovation, Market Innovation 171

Part II USER SOFTWARE

7 Device-Centric Software 175

7.1 Battery Drain The Memristor as One Solution 175

7.2 Plane Switching, Displays and Visual Acuity 176

7.3 Relationship of Display Technologies to Processor Architectures, Software Performance and Power Efficiency 177

7.4 Audio Bandwidth Cost and Value 181

7.5 Video Bandwidth Cost and Value 182

7.6 Code Bandwidth and Application Bandwidth Value, Patent Value and Connectivity Value 184

8 User-Centri...

Produktinformationen

Titel: Making Telecoms Work
Untertitel: From Technical Innovation to Commercial Success
Autor:
EAN: 9781119967132
ISBN: 978-1-119-96713-2
Digitaler Kopierschutz: Adobe-DRM
Format: E-Book (pdf)
Herausgeber: Wiley
Genre: Elektronik, Elektrotechnik, Nachrichtentechnik
Anzahl Seiten: 456
Veröffentlichung: 21.12.2011
Jahr: 2011
Auflage: 2. Aufl.
Untertitel: Englisch
Dateigrösse: 17.0 MB