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The Brian Solis Digital Reader

  • E-Book (pdf)
  • 944 Seiten
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BRIAN SOLIS is globally recognized as one of the most prominent thought leaders and published authors in new media. A digital anal... Weiterlesen
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Beschreibung

Autorentext

BRIAN SOLIS is globally recognized as one of the most prominent thought leaders and published authors in new media. A digital analyst, sociologist, and futurist, Solis has influenced the effects of emerging media on business, sales, and marketing. He is principal of FutureWorks, an award-winning business consultancy in San Francisco, and has led social programs and change management initiatives for Fortune 500 companies and Web 2.0 startups. His blog, BrianSolis.com, is among the world's leading business and marketing websites.



Zusammenfassung

Book set on communicating and connecting with customers today and in the future

This is a three-publication set from thought leader Brian Solis covering social media and new media, the evolution of business, and the future of business. Engage! looks at social media and how to participate as a business while engaging your audience. What's the Future of Business? discusses topics such as the customer journey and the critical nature of the user experience. The End of Business as Usual reviews the evolution of the network economy and digital lifestyles. Moving forward successfully with your business communications is an overall theme of the set.

Produktinformationen

Titel: The Brian Solis Digital Reader
Autor:
EAN: 9781118832356
ISBN: 978-1-118-83235-6
Digitaler Kopierschutz: Adobe-DRM
Format: E-Book (pdf)
Herausgeber: Wiley
Genre: Werbung, Marketing
Anzahl Seiten: 944
Veröffentlichung: 14.05.2014
Jahr: 2014
Untertitel: Englisch
Dateigrösse: 55.6 MB