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Cross Cultural Guide

  • Kartonierter Einband
  • 116 Seiten
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Inhaltlich unveränderte Neuauflage. This book highlights what every company must know to successfully enter and compete in the wor... Weiterlesen
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Beschreibung

Inhaltlich unveränderte Neuauflage. This book highlights what every company must know to successfully enter and compete in the world s fast-growing economy. Welcome to The Cross Cultural Guide on How to do Business in China, Russia, Spain and Columbia. These countries are rich in culture and this book is created to look specifically at cultural dimensions and assist companies with the cross-cultural aspects of doing business in such countries. As the culture varies from region to region this guide uses a holistic approach. The author addresses how each country s culture is different from other cultures and demonstrates different situations to consider before doing business in these countries. This guide is an adventure divided into six major sections including cultural dimensions, communication cross culturally, negotiation cross culturally, team work, selection of expatriates, and business ethics for each country. Recommendations are made within each section. Everything is spelt out step-by-step in succinct, at-a-glance fashion. This book will help multinational corporations and the managers who work in them understand the implications of each countries business culture and develop strategies for effectively competing in this environment. If you are a businessperson who'd like to do business with the Chinese/Russian/ Spanish/Columbian successfully - this book should be at the top of your "must read" list.

Autorentext

graduated with an MBA degreefrom Bond University in Australia. Later shestudied Chinese language in China/Taiwan andstarted at the same time her doctorate in the fieldof Cultural Anthropology. She could deepen herexpertise of Asia through her ability of linkingeconomic developments with social adjustmentsin the region.



Klappentext

Inhaltlich unveränderte Neuauflage. This book highlights what every company must know to successfully enter and compete in the world's fast-growing economy. Welcome to The Cross Cultural Guide on How to do Business in China, Russia, Spain and Columbia. These countries are rich in culture and this book is created to look specifically at cultural dimensions and assist companies with the cross-cultural aspects of doing business in such countries. As the culture varies from region to region this guide uses a holistic approach. The author addresses how each country's culture is different from other cultures and demonstrates different situations to consider before doing business in these countries. This guide is an adventure divided into six major sections including cultural dimensions, communication cross culturally, negotiation cross culturally, team work, selection of expatriates, and business ethics for each country. Recommendations are made within each section. Everything is spelt out step-by-step in succinct, at-a-glance fashion. This book will help multinational corporations and the managers who work in them understand the implications of each countries business culture and develop strategies for effectively competing in this environment. If you are a businessperson who'd like to do business with the Chinese/Russian/ Spanish/Columbian successfully - this book should be at the top of your "must read" list.

Produktinformationen

Titel: Cross Cultural Guide
Untertitel: How to do Business in China, Russia, Spain and Columbia
Autor:
EAN: 9783639409949
ISBN: 978-3-639-40994-9
Format: Kartonierter Einband
Herausgeber: AV Akademikerverlag
Genre: Sonstiges
Anzahl Seiten: 116
Gewicht: 190g
Größe: H221mm x B154mm x T12mm
Veröffentlichung: 01.05.2012
Jahr: 2012
Auflage: Aufl.